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"Gitex Dubai assembles the world's biggest IT players and attracts trade visitors from across the globe. This makes it the ideal platform for us to highlight the importance of curbing the menace of piracy, which adversely affects not only software developers, but also national economies and local employment prospects,"
said Jawad Al Redha, Co-Chairman, BSA.
BSA will distribute brochures and software management guides during Gitex Shopper 2006, in order to raise awareness and educate the public about Intellectual Property Rights (IPR) and the UAE copyright laws, as well as about the measures being taken by the UAE Government to protect IPR laws.
The BSA brochures and booklets will also highlight the detrimental effects of software piracy on the global economic system and on local economies, while outlining the measures to be adopted to restrict the spread of piracy. Besides, BSA will conduct the annual BSA Online Quiz, which gives away instant prizes in addition to software prizes at the end of Gitex Shopper 2006.
"During Gitex Shopper 2006, BSA will do its utmost to ensure that the event is piracy-free," Al Redha said. "BSA is committed to safeguard Intellectual Property Rights, and has been carrying out targeted campaigns aimed at raising awareness about the ill-effects of piracy. We are also working closely with regional governments in evolving effective measures to limit the spread of pirated software."
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Posted by Anne-Birte Stensgaard, Senior News Editor
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