Symbol Broadens Regional Reach with OnLine Distribution Ltd.

This partnership will give a broader group of solution providers in the Middle East access to the Symbol product range. Symbol's data capture, mobile computing and wireless technologies bring a new dimension to the highly focused technology solutions and services that OnLine provides to its resellers and systems integrators.

OnLine Distribution Ltd., the Middle East subsidiary of Westcon Network Enablers Pty. Ltd. of South Africa, is focused on the value-add sale of products and service to resellers of data network solutions, systems integrators and network service providers. The Westcon Group is a value-add global player for leading-edge technology products and services to solution providers, integrators, dealer channels and the reseller community. Westcon has operations in America, Africa, Europe, Australia, Asia and the Middle East.

"The Middle East has an enormous capacity for growth in the mobile computing and data capture market. OnLine Distribution will give us much broader exposure, allowing us to bring our products to a wider cross-section of vertical industry solution providers in the region," said Sunil Chadha, regional manager of Symbol Technologies Middle East. "OnLine Distribution is well established in the Middle East; by combining our strengths we can deliver an unparalleled range of products and services to support the solutions providers in the region that are developing advanced information systems."

"We are excited about this new partnership with Symbol," said Terry Kelly, managing director, Westcon AME. "Our focus is to continuously enhance our value proposition to our customers, allowing them to be more competitive. Symbol is the world leader in its field, and with OnLine's value-added distribution and service capabilities, we make a very formidable team."
"OnLine and Symbol are both well established in the Middle East and by combining our strengths we will be able to deliver unparalleled products and services that will support our customers in addressing their very dynamic and demanding markets," added Terry.

Symbol Middle East works through a select group of business partners in the region, which deliver customized solutions using a wide range of products. Symbol designs, manufactures and markets bar code scanning equipment, application-specific handheld computers and wireless network products and systems that are used as strategic building blocks in solutions for retail, package and parcel delivery, manufacturing, warehousing, distribution, healthcare and myriad of other industries.