The new Walkman® NW-S200 series launched

Available in NW-S203F (1GB) and NW-S205F (2GB), this attractive-looking and lightweight 26g Walkman® player is created with a unique manufacturing technology, resulting in a seamless, water-resistant aluminium body, sturdy enough for energetic users. The new Walkman® NW-S200 series is currently available at all Jumbo showrooms and other select electronics outlets across the UAE.

'People like listening music while performing everyday activities like doing housework, commuting to work or exercising. At the same time, digital music players are fast becoming a fashion item and people want to be seen carrying it. We have considered all these and designed the Walkman® NW-S200 series that is not only appealing and distinctive in looks for everyday use, it can also complement more active activities such as jogging or playing sports with its fitness-friendly features,' said Mr. Takakiyo Fujita, Senior Manager, Personal Audio Division, Sony Gulf FZE.

The new Walkman® NW-S200 series combines style with smart features like the 'Music Pacer' that uses Sony's proprietary 'G-Sensor' technology to detect the listener's moving pace and plays preset songs accordingly without any additional accessories. It also incorporates calorie and distance counters as well as pedometer and stopwatch functions, ideal for those who wish to keep track of their exercise in style. With 18 hours of high stamina playback, it's the ideal music player that measures up to the active pace of modern life.

Sleek Design

The designers of the Walkman® NW-S200 series created a digital music player to look like an accessory with a touch of elegance and style in a simple form. Made possible with a new manufacturing process called 'Impact Molding', a seamless cylindrical aluminium body was achieved in a style of its own, matched with a one-line OEL display and easy one-handed Jog-Shuttle operation.

An All-Weather Player

Incorporating water-resistant feature within this lightweight and slim player was a challenge to the engineers and designers. To overcome this, they implemented a unique manufacturing technique to seal the body, preventing water from seeping into the player. This technique requires no bulky and plastic looking covers, enabling the Walkman® NW-S200 series to maintain a slim and sleek look.

Fitness Friendly Walkman® Player

The health conscious will be keen to know that the Walkman® NW-S200 series can calculate the amount of calories burnt during a workout and display the distance covered during a run or a walk.

To motivate the user further, it can even set targets by steps, distance or amount of calories to be burnt and the music stops when the goal is reached. It also allows the user to track the performance of his workouts up to a history of 7 sessions.

The Walkman® NW-S200 series detects the user's walking or running pace and activates a preset playlist accordingly. This allows the user to set slow music while walking and play fast music while running, or energetic music to improve the pace. The Walkman® NW-S200-series also makes shuffling between endless collections of music fun: by shaking the player three times, it switches the shuffle mode between 'On' and 'Off' mode.

Long Play and Convenient Compatibility

Keeping in line with Sony's range of flash memory players that provide incredibly long playback time, the Walkman® NW-S200 series maintains the popular quick charge feature that gives 3 hours of play with just 3 minutes of charge, and up to *18 hours of battery life in a full charge. Compatible with a wide range of music formats, the Walkman® NW-S200 series allows music in MP3, ATRAC, WMA and AAC to be played, making it more adaptable and convenient to download songs.