Famous clubs, world-class players, passionate fans, and a way of life for millions, the Premier League is widely acknowledged as the most exciting football competition in the world. Premier League matches are broadcast every week during the season in over 200 countries around the world and followed by over a billion fans.
Mr. Richard Scudamore, Chief Executive of the Premier League, said
"We are extremely pleased to have awarded the broadcast rights to Showtime Arabia. We believe Showtime Arabia has the perfect platform on which to further raise the profile of the Premier League in a region which has shown great appetite for football. We look forward to working with them to bring all of the very best of the Premier League action to homes across the region".
"Acquiring these rights is absolutely in line with Showtime Arabia's strategy to provide our customers with the very best in entertainment, including exclusive premium sports, movies, and series." said Mr. Faisal Al Ayyar, Chairman of Showtime Arabia. "The Premier League's choice of Showtime Arabia is a reflection of our leadership in the MENA region. Showtime Arabia values their trust and will work closely with them to execute a strategy which clearly articulates the high quality value of the league and leverages the strength of the Showtime brand and network across the region."
Building upon its leading technology platform, Showtime Arabia will set new standards for the production and broadcast of Premier League matches. In both Arabic and English language, the innovative coverage will further distinguish Showtime Arabia as the leading pay television operator in the region.
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Posted by Anne-Birte Stensgaard, Senior News Editor
