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Sunday, November 29 - 2009

Twice the space and thrice the winnings at Jacky's at GITEX Shopper '06

  • United Arab Emirates: Wednesday, November 15 - 2006 at 16:15
  • PRESS RELEASE

Multi-brand retailer, Jacky's Electronics, has doubled its presence at GITEX Shopper 2006, continuing its steep rise in sales year on year at the event and this year giving shoppers at its stand three times the opportunity to win a host of IT & electronic products.

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On purchases shoppers at Jacky's will be eligible for entry into a draw for BenQ TVs - which will be given away every hour for the duration of the event. In addition, continuing its 1001 theme from GITEX 2005, Jacky's will give shoppers spending a scratch and win coupon for the chance to win a BenQ digital camera, one of 1001 being given away. Those who don't win a digital camera will receive a discount voucher against future purchases at any Jacky's retail outlet. Customers buying Nokia products at Jacky's have a chance to win 1001 Nokia accessories.

Ashish Panjabi, Chief Operating Officer, Jacky's Electronics, commenting on Jacky's increased presence at the event, said that the show was a major contributor to the company's annual sales increase and the company looked forward to the 2006 event for both the boost in sales and a first hand understanding of emerging customer trends.

"GITEX Shopper is an important event for IT retailers as consumer trends that are revealed through such an event are carried forward into the planning for the coming year. This year, keeping in mind emerging consumer requirements, we intend to grow certain focus categories, by having dedicated stands for each product category, such as LCD and plasma TVs, digital still and video cameras. We also hope to build on our strong relationships with our partners to ensure we effectively communicate the needs of our customers," he said.

He added that new products being launched by Jacky's partners at GITEX Shopper '06, would also be available at the Jacky's stand. These include products from HP, Acer, Nokia, Dell, Samsung, Toshiba, Sony, i-Mate, Canon, BenQ, Olivetti and LG. The Jacky's stand will also include products by major vendors such as Fuji, Nikon, Kodak, Apple, Creative, Targus, Sony Ericsson, Motorola, Eten, 02, Olympus, Belkin, Netgear, Trust, Sharp, Panasonic, NEC, Lenovo, Fujitsu-Siemens, JVC, Lexmark, Logitech and Microsoft.

This year, as an added benefit, Jacky's has worked out an easy payment scheme for customers in association with ADCB, where ADCB will provide instant financing to any customer. Having on board a dedicated team at GITEX Shopper to explain the working of their financing scheme.

"GITEX Shopper is a tremendous draw for people looking for the best deal when it comes to IT products. As such, there always seems to be a large crowd waiting to be attended to at any given moment. We are very keen to ensure that all shoppers at our stand receive knowledgeable and prompt service; therefore we have over 200 staff at this year's event, with the intention of engaging customers in floor-level discussions," said Mr. Panjabi. Over 45 trainings have been conducted for sales staff from all these brands.

Jacky's, who has participated in GITEX Shopper for the past five years, has achieved major sales gains through the annual event. Over the years the company has had a first-hand view of changing buying patterns at the event; while in its first year IT sales only generated five per cent of its retail sales, today its IT sales account for 45 per cent of its annual retail sales.

Customers can visit any of Jacky's 13 stands located at both halls at Airport Expo from the 18th to 24th November 2006, where you will find the latest in IT, consumer electronics, gaming, multimedia, home entertainment and digital mobility. Shoppers visiting Jacky's retail outlets will not miss out on all the offers available at GITEX Shopper as offers at the event will also be available at all Jacky's retail outlets in Dubai and Sharjah.
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Notes and media contacts

Jacky's Electronics LLC is a leader in the retail and wholesale of electronics in Dubai and other parts of the world. The company has locations in the UAE, Hong Kong, Singapore, India, Kenya, Uganda and Tanzania, with a customer base that is spread out over 130 countries. It is an integral part of Jacky's Group of Companies.

This press release has been issued on behalf of Jacky's by Concept PR. For further information please contact Concept PR:
T: +9714 3903948
F: +9714 368 8053

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