Samsung Electronics at GITEX 2006

Notes and media contacts

Highlights include:
• The FilterBright PlusTM Plasma TV utilizing the 'black panel' and FilterBrightTM technologies. With Samsung's new Plasma TV PS50P7HD/PS42P7HD, viewers can enjoy the most vivid picture quality under any lighting conditions.
• Full HD LCD TV that boasts high picture quality, advanced features and elegant design. It offers a brighter, more dramatic picture with the super High Dynamic Contrast Ratio of 6,000:1. This model realizes the best picture quality and perfectly complements the Blu-ray disc player by supporting full HD resolution (1920x1080p).
• A new concept's MP3 player, the YP-K5, lets consumers share their music experience with others by using a slide-out speaker.
• The world's first commercial Blu-ray disc player, the BD-P1000, lets consumers take full advantage of High-Definition displays, playing content at native 720p, 1080i and even 1080p video resolutions.
• Samsung's modish and trendy HT-XQ100 is an EISA award winner with the revolutionary USB Host function and HDMI output.
• The CLP300, the smallest and lightest color laser printers in its class, weighing only 30 pounds and featuring a diminutive footprint of 15.4" w x 13.5" d x 10.4" h.
• The SyncMaster 971P, our latest monitor, lets users focus more on the contents of the screen by covering half of the unique "S" shaped stand, giving the impression that the monitor is floating in the air.
• Samsung's P310 offers superior portability with mere 8.5mm in thickness. Resembling a simple and clean credit card, the P310's modern design is sure to attract the fashion-conscious and working professionals.

This is in addition to product displays, Samsung will offer a Samsung Mobile Fun Club stand that will host fun-filled activities including downloading of audio and video clips onto Samsung mobile phones, and an Asian Game booth where visitors will be given the opportunity to obtain information on the upcoming Asian Games in Qatar.

About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in digital media, semiconductor, telecommunication, and digital convergence technologies with 2005 parent company sales of US$56.7 billion and net income of US$7.5 billion. Employing approximately 128,000 people in over 120 offices in 57 countries, the company consists of five main business units: Digital Appliance Business, Digital Media Business, LCD Business, Semiconductor Business and Telecommunication Network Business. Recognised as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones, and TFT-LCDs.

For more information, please visit www.samsung.com
Or Contact Joanna Zastawny
PR Director
Cheil Communications
Tel: +971 4 3648771