Samsung introduces the Card Phone II

Following the global success of the wildly popular P300, better known as the 'Card Phone', the P310 comes with a newly designed exterior and a revamped abundance of features to take the throne as the 'Card Phone II'.

Samsung's P310 offers superior portability with its slim and wide form factor. Designers and engineers managed to trim the Card Phone II to a mere 8.5mm in thickness. The P310 shed the P300's retro look and wrapped itself in an elegant black color. Resembling a simple and clean credit card, the P310's modern design is sure to attract the fashion-conscious and working professionals. The exquisitely designed P310 is the perfect companion for business users who desire a stylish premium feather-light mobile to serve their needs anytime, anywhere.

Hidden underneath the slim outer beauty are assortments of advanced features. The 2 megapixel camera managed to fit in with the music player and video player. The phone stores and saves your favorite tunes on the embedded 80MB memory and in the available external memory slot. It also offers ultimate freedom and control with Bluetooth® connectivity. Users can navigate their way around on the large 1.9" 262K QVGA color screen using a new touch sensor soft key. An included case provides extended battery life to power the P310.

Kenny KwangBae Roh, General Manager at Samsung Electronics, says, "Samsung has packed the latest multimedia features in a unique card design. Despite its mini size, the card phone II has met our highest standard of quality. Samsung mobiles have come a long way in mobile design and technology. We will continue to deliver mobiles that balance the latest technology and design to the Middle East market."