
Browse
related articles
Canon unveils titanium Digital IXUS
- United Arab Emirates: Sunday, November 19 - 2006 at 14:55
- PRESS RELEASE
Canon Middle East today launches the new flagship of the Digital IXUS range - the Digital IXUS 900 Ti.
Finished in precision-crafted titanium with the renowned Perpetual Curve design of its predecessors, the slender Digital IXUS 900 Ti offers class-leading technology to match its exclusive exterior: 10.0 Megapixel resolution, an ultra-compact 3x optical zoom lens and Canon's new DIGIC III image processor with advanced Noise Reduction technology.
DIGIC III also drives Face Detection AF/AE , a new Canon technology that automatically detects faces in people shots and optimises focus and exposure accordingly. Other key advancements include a Touch Control Dial, super-high resolution 2.5" wide angle LCD screen and ISO 1600 shooting.
The Digital IXUS 900 Ti features:
• Titanium body with Perpetual Curve design and Touch Control Dial
• 10.0 Megapixels and 3x optical zoom
• DIGIC III with Advanced Noise Reduction and Face Detection AF/AE
• Digital Tele-Converter and Safety Zoom for extra telephoto reach
• 2.5" super-high resolution LCD with wide viewing angle
• ISO 1600 for flash-free low light shooting
• 18 shooting modes including XGA movies
• My Category automatic image tagging
• Range of optional accessories including Underwater Case
"Since our first APS camera in 1996, the IXUS range has consistently set new benchmarks for camera technology and design," Hendrik Verbrugghe, CCI Manager, Canon Middle East. "The Digital IXUS 900 Ti is a fitting addition to mark a decade of IXUS innovation."
Titanium elegance
Further developing the Perpetual Curve design, the Digital IXUS 900 Ti's accentuated contours are realised through a solid titanium body. Extensively used in the aerospace, medical and defence industries, titanium is stronger than steel but significantly lighter. Its strength and anti corrosion properties combine with the camera's high build quality to offer durability without compromising size or weight. True to tradition, the Digital IXUS 900 Ti matches stylish form with innovative function, highlighted by the addition of a Touch Control Dial that provides fingertip access to camera settings while allowing the camera to maintain a sleek profile.
Image Quality
The camera's 10.0 Megapixel CCD sensor offers the highest resolution in the Digital IXUS range to date, providing enough detail for high quality poster size prints with room for creative cropping. A new Safety Zoom feature uses the high resolution to offer extra magnification without affecting image quality - up to 12x zoom when shooting Small size images. Users can also activate the Digital Tele-Converter for extra telephoto reach on all shots, similar to adding an optical tele-converter lens to the camera.
DIGIC III with Face Detection AF/AE
The third generation of Canon's celebrated DIGIC processor offers increased responsiveness and improved image rendering, as well as several new functions such as Face Detection AF/AE . This proprietary Canon technology works in partnership with 9-Point AiAF to quickly detect the main subjects in a people shot and optimise focus and exposure accordingly. Fast and highly accurate, the system is capable of distinguishing up to nine faces in a scene. If Face Detection AF/AE determines that the main subject is non-human, the camera reverts to
9-point AiAF. DIGIC III also incorporates advanced Noise Reduction technology to enable shooting at ISO 1600, for reduced blur in low-light conditions.
In addition to DIGIC III's speed, the Digital IXUS 900 Ti uses DDR-SDRAM similar to that found in Canon's EOS DSLR cameras to substantially increase data throughput rates.
Photographic Flexibility
The Digital IXUS 900 Ti offers photographers a range of 18 shooting modes, including two new Special Scene modes - Aquarium and ISO 3200. Aquarium mode turns off the flash, raises the ISO and adjusts the white balance to return quality images when shooting aquatic life through glass tanks. ISO 3200 allows users to capture high quality images at 1600x1200 pixels in very dark environments where flash cannot be used. Users can expand their creativity further with My Colors, which allows artistic photo effects to be applied in-camera both during and after shooting.
The Digital IXUS 900 Ti's range-leading movie functions include ultra-sharp XGA (1024x768) quality recording with sound (15fps) - a first for Digital IXUS - and smooth VGA movies at 30fps.
LCD Enhancements
Featuring a range-leading 230,000 pixel display with wide viewing angle and anti-reflective coating, the 2.5" LCD screen allows for comfortable composition and playback even on bright days. The Image Inspection Tool makes use of the large screen by simultaneously displaying a newly shot image and a magnified section - ideal for checking details such as facial expressions before leaving the scene. Users can also enable a helpful 3:2 ratio overlay during shooting to display the printable area for standard photo prints. The camera retains a real-image optical viewfinder for accurate framing without the LCD.
Managing images in playback is made easier by My Category , which automatically tags each image with a category - People, Scenery or Event - according to face detection and shooting mode used. These categories - which can be manually assigned in camera - are also recognised by Canon's ZoomBrowser EX software for easy filtering of images on a PC.
Also consider reading:

Browse
related articles
Log in to request more information from Canon Middle East
Notes and media contacts
About Canon Middle East
Canon is a world-leading innovator and provider of imaging and information technology solutions for individuals and businesses. Canon provides both individual products and complete networked technology solutions for information input, management and output. Its product range is divided between Business Solutions (developing IT products, solutions and services for both the office and professional print environments) and Consumer Imaging (photography, video and digital camera, Bubble Jet printers). Canon Middle East is the operational headquarters for Canon in this region, and is based in Dubai, UAE.
Canon Contact:
Ruta Bublyte
Marketing Department
Canon Middle East FZ-LLC
Tel: + 971 4 3915050
Direct: + 971 4 3915079
Fax: + 971 4 3916715
Agency Contact:
Linsey Worgan
G2 Dubai
Tel: (9714) 331 0331
Additional Information
Printing
The Digital IXUS 900 Ti features a dedicated Print menu for quick access to direct print options. Full PictBridge support means users can print directly to any PictBridge compatible printer without the need for a PC. A Print/Share button allows one-touch printing and easy uploads to Windows or Mac systems.
Additions to the PictBridge functionality include contact sheet printing with 35 images on one A4 page and 20 image index prints with shooting information, allowing the user to compare images with the settings used to take them.
Memory Card Support
In addition to SD and MMC memory cards, the camera supports the new SDHC format for storage capacities of 2GB and upwards. It comes supplied with a 32MB memory card.
Language Support
The camera's menu system now features support for Ukrainian and Romanian, bringing the total number of supported languages to 25.
Software
The Digital IXUS 900 Ti comes bundled with the following Canon Software:
• ZoomBrowser EX 5.7 (Windows), ImageBrowser 5.7 (Mac): For organising and editing images, movies and slideshows, or creating and printing digital photo albums.
• PhotoStitch 3.1: For creating panoramic photos from multiple images (Windows and Mac).
The bundled software supports Windows 98 SE, Me, 2000 (SP4), XP (SP1/2) and Macintosh OS X v10.2-v10.4.
Purchasers of the camera are eligible for membership of CANON iMAGE GATEWAY , 100MB of online 'personal gallery' space for sharing stills and video with family and friends.
Accessories
Optional accessories include:
• Waterproof Case, 40m depth (WP-DC7)
• High Power Flash (HF-DC1)
• Soft Leather Case (DCC-70)
• Digital IXUS Metal and Leather Neck Straps
• Compact AC Power Adapter (ACK-DC30)
• Waterproof Case weights (WW-DC1)
Technologies Explained
DIGIC III
Canon's DIGIC III (DIGital Imaging Core) image processor manages all of the camera's primary functions to optimize operating efficiency. Advanced image processing algorithms deliver superb image detail and colour reproduction with accurate white balance. Key improvements over DIGIC II include markedly faster response times, advanced Noise Reduction Technology and support for Canon's Face Detection AF/AE technology. DIGIC III also enables the Digital IXUS 900 Ti to support DDR-SDRAM, effectively doubling data throughput rates for even faster performance.
Face Detection AF/AE
Canon's Face Detection AF/AE system automatically detects up to nine faces within a frame before adjusting the focus and exposure accordingly to ensure optimal results. It is able to determine which faces are intended to be the focus, while at the same time it can recognize and immediately revert to the partnering
9-point AiAF system if no face is intended to be the focus.
My Category
The DIGIC III enabled My Category function automatically tags and stores images under a number of titles such as People, Scenery and Events, depending on the Shooting Mode or whether a face has been detected. Tags can be added or edited during playback. Users can select to access, play, print, erase or protect images according to each category to further enhance their experience.
Digital Tele-Converter and Safety Zoom
Similar to placing an accessory lens on the front of the camera, Canon's Digital Tele-Converter adds a constant digital zoom to every shot (1.4x/2.3x). While optical converter lenses cause a reduction in aperture and consequently require a slower shutter speed, the Digital Tele-Converter maintains aperture size to reduce the risk of image blur.
Safety Zoom protects the image from interpolation at high levels of digital zoom, allowing users to extend zoom magnification without sacrificing image quality.
Posted by Anne-Birte Stensgaard, Senior News Editor
Sunday, November 19 - 2006 at 14:55 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited
without the prior written consent of AME Info FZ LLC / Emap Limited.
Disclaimer:
Articles in this section are primarily provided directly by the companies
appearing or PR agencies which are solely responsible for the content. The
companies concerned may use the above content on their respective web sites
provided they link back to http://www.ameinfo.com
Any opinions, advice, statements, offers or other information expressed in
this section of the AMEinfo.com Web site are those of the authors and do
not necessarily reflect the views of AME Info FZ LLC / Emap Limited. AME Info FZ LLC / Emap Limited is
not responsible or liable for the content, accuracy or reliability of any
material, advice, opinion or statement in this section of the
AMEinfo.com Web site.
For details about submitting your stories, please
read the guide - all content published is
subject to our terms and conditions