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Monday, December 7 - 2009

Radisson SAS drives regional corporate sales

  • United Arab Emirates: Tuesday, November 21 - 2006 at 09:09
  • PRESS RELEASE

Radisson SAS Hotels & Resorts, the first class full service brand of The Rezidor Hotel Group, recently embarked on a seven-day GCC-wide sales drive to boost intra-regional traffic from the corporate segment.

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The company's sales team visited Riyadh, Jeddah and Al Khobar in Saudi Arabia as well as Bahrain, Kuwait and Qatar.

Joining the weeklong roadshow were representatives from hotels in Dubai, Sharjah, Muscat, Bahrain, Kuwait, Riyadh, Jeddah and Yanbu, along with the regional office sales team including Hany Shaker and Nouha El-Menshawy.

"The corporate market represents over 68% of our Radisson's segmentation mix with the exception of our Eygption resorts," said Hany Shaker, Director of Sales - GCC and Middle East, Rezidor Hotel Group.

"The UAE remains one of the strongest destinations for inbound sales from the GCC market, Bahrain is also a popular destination and Lebanon is making a strong come-back. We will be doing this again next year and continue to target the corporate segment as well focus on leisure sales and the MICE business."


Radisson SAS currently operates 16 properties in the Middle East. The latest addition to the portfolio is The Radisson SAS Hotel, Dubai Deira Creek. The property has 287 rooms, including 39 suites, 16 food and beverage outlets as well as extensive meeting and events facilities.
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Notes and media contacts

Radisson SAS Hotels & Resorts, part of Rezidor Hotel Group, offers first class service, providing guests with a contemporary, upscale hospitality experience. Radisson SAS has received numerous awards for Best Hotel Chain and is renowned for its "Yes I Can" spirit of service and the "100% Guest Satisfaction Guarantee". September 2005 saw the roll out of a free broadband service across the portfolio - the first international hotel chain to offer this service. Radisson SAS currently includes 185 hotels either in operation or under development, in 46 countries, in Europe, the Middle East and Africa.

FOR FURTHER INFORMATION PLEASE CONTACT:
Esther van Bemmelen, PR & Communications Manager
Rezidor Hotel Group Middle East
Tel. 00971 4 390 0082 Fax 00971 4 390 8171

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