In a competition amongst a number of the industry's largest MBUs, SMG MENA walked away with the most awards of the night, a total of 11 awards of which six were gold. This recognition by the judges, a selection of industry peers and clients, goes to show how SMG MENA has fully delivered on promises to its clients, employees and industry.
For Philip Jabbour, SMG MENA Group Director, Marketing and Business Development, this is a particularly important recognition, he said, "following a challenging 2005, this is great gratification to all the team members for being recognized in the industry in such a dominating fashion."
"This goes to prove that if we continue to focus on what we know and do best and that is insightful communication solutions that help build our clients business, then rewards are bound to follow. We know what a great year we were having, with this acknowledgement an added great sense of pride felt in each and every team member," he added.
The latest monitoring figures from Ipsos-Stat show that the sustained growth of SMG MENA in the past nine months has propelled it to the top. With a monitored investment of more than $520 million, from January to September 2006, the results show that SMG MENA is the number one media agency in terms of billings in the region.
The Campaign Media Planning Awards are designed to reflect the rapidly developing standards and expertise in media planning across the region. The objective of which is to celebrate the most creative media ideas, innovations, and organisations, by ensuring a high level of transparency and integrity in the judging process.
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Starcom MediaVest Group (SMG) MENA lands highest number of campaign media planning awards
- United Arab Emirates: Sunday, December 10 - 2006 at 10:30
- PRESS RELEASE
SMG MENA reinforce their number one position in the region by being honoured as media agency of the year at last week's Campaign Middle East 2006 Media Planning inaugural award ceremony - the region's first dedicated ceremony recognising excellence and creativity in media across the Middle East.
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Winners List:Media Agency of the Year
STARCOM MEDIAVEST
Best Use of TV
Gold: INITIATIVE
Silver: STARCOM MEDIAVEST
Bronze: STARCOM MEDIAVEST
Best Use of Radio
Gold: ZENITHMEDIA CAIRO
Silver: ZENITHMEDIA DUBAI
Bronze: INITIATIVE
Best Use of Online
Bronze: STARCOM MEDIAVEST
Best Use of Print
Gold: ASHA ADVERTISING & MARKETING
Best Use of Outdoor
Gold: ZENITHMEDIA CAIRO
Silver: OPTIMEDIA
Bronze: STARCOM MEDIAVEST
Grand Prix (two winners)
Gold: STARCOM MEDIAVEST
Gold: ZENITHMEDIA CAIRO
Best Media Innovation
Gold: STARCOM MEDIAVEST
Silver: ZENITHMEDIA CAIRO
Bronze: TD&A DDB
Best Use of Sponsorship
Gold: STARCOM MEDIAVEST
Silver: STARCOM MEDIAVEST
Bronze: JWT Bahrain
Best Media Plan
Gold: STARCOM MEDIAVEST
Silver: STARCOM MEDIAVEST
Bronze: INITIATVE
About Starcom MediaVest Group MENA
Starcom MediaVest Group MENA (www.smvgroup.com) is the largest brand communications group in the region. SMG MENA encompasses a passionate and integrated network of specialists in media strategy and investment; consumer research; response media; sports and event marketing and digital communications.
A wholly owned subsidiary of Paris based Publicis Groupe, SMG MENA, present in eight offices spanning the Arab world from Dubai to Morocco, is backed by a global network of 110 offices in 67 countries. SMG MENA boasts a roster of many of the leading local and global companies, including but not limited to General Motors; Kraft; MasterFoods; Procter & Gamble and Saudi Telecom. SMG MENA develops its partner clients' communication solutions by providing the fuel that powers brand growth. This is achieved through a rigorous process of identifying consumer insights, delivering contact innovation and creating value for our partners.
SMG MENA has enjoyed double digit growth year on year since its launch in 2000. Among its recent wins in 2006 are Aer Lingus, Diageo, National Bonds, & O2.
For further information, please contact:
Philip Jabbour
SMG Group Director - Marketing and New Business Development
Direct line: 3676401
Posted by Lara Lynn Golden, News EditorSunday, December 10 - 2006 at 10:30 UAE local time (GMT+4)
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