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Mashreqbank's WOW! Credit Cards enters DSF's celebrations
- United Arab Emirates: Sunday, December 24 - 2006 at 14:21
- PRESS RELEASE
Dubai, U.A.E: Mashreqbank's WOW! Credit cards is heavily participating in Dubai Shopping Festival 2006-2007 edition through its 'Cash Back' promotion.
The WOW! Credit card promotion is unique in its concept and is simple as its main goal to generate as many winners as possible. With every transaction on a credit card generates a transaction slip with a six digit Authorization / Approval Code. The cash back is based on this code generated in the transaction slip. The individual digits of the authorization / approval code are added to arrive at the sum which defines the cash back percentage. For example if the sum digits are 41 or more, you get 100% cash back, if its between 36-40, you get 25% and if its 31-35, then its 5%.
"We are delighted to once again be participating as a key sponsor of DSF 2006-2007 and are looking forward to seeing a lot of happy people winning with our various promotions," said Abdul Aziz Al Ghurair, CEO of Mashreqbank.
"By introducing this promotion, it conveys our intent and commitment to be on top of the DSF radar, with a powerful and innovative offer to out customers," added Al Ghurair.
In order to enter the promotion, a one time registration is required until the end of the promotion irrespective of the numbers of cards an individual holds. Registration can be done by sending an SMS or visiting the MOL site. Only transactions above a certain amount are eligible for the cash back. The maximum cash back amount is AED 10,000/- per transaction and AED 30,000/- per customer. The cash back prizes can be credited to individual's card accounts in the months of Feb-Mar 2007.
"We are indeed happy for this synergistic association with DSF, a strong brand itself. Since the first edition of the festival, the bank has introduced numerous numbers of promotions that guaranteed huge winnings and sometimes fulfilled dreams to many of our customers," said Atif Bajwa, Head of Retail Banking Group, Mashreqbank.
"WOW! Credit Card returns real value to our customers by earning money with every transaction made. As we have always been pioneers in our offering, this particular promotion is unique. Once again we are raising the bar on customers rewards by this exciting and one of a kind promotion, which we expect will result in many winners," concluded Bajwa.
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Notes and media contacts
For further information, please contact:Saad Hakim
PR Manager, Mashreqbank
Tel: 04 6083600
Mobile: 050 - 8119923
Or
Huda Al Baseer / Jack Pearce
Matrix Public Relations
Tel: 04 343 0888
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