During the week-long event, held throughout the Middle East, specialised Korean technicians offered free service and spares at cost and LG Electronics Middle East Company Limited (LGEME), launched a customer service charter. The company also increased the number of Customer Information Centres (CICs) it operates across the Middle East and Africa.
"During the week, LG's Customer Information Centres, which normally process around 100 calls a day, handled around 150 calls every 24 hours apart from in Iran and Saudi Arabia where the figure shot up to 300 calls a day," explained Mr Y.R. Roh, Managing Director, LGEME.
"The CICs are proving extremely successful. For instance, in Saudi Arabia recently we had a Filipino customer who needed urgent help with a projection TV he had bought in the Kingdom to take back to the Philippines.
"With one call to our CIC our team was able to resolve his problem by identifying that he needed a particular spare which was immediately couriered to him," said Roh.
In the UAE, LG's Customer Service Week culminated with a weekend of magnificent entertainment staged at Deira City Centre in Dubai when the global and regional digital leader gave away 25 leading-edge LG mobile phones in prize competitions.
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LG to make customer service week an annual event
- United Arab Emirates: Thursday, October 10 - 2002 at 12:51
- PRESS RELEASE
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LG Electronics' Digital Customer Service Week is now to become an annual event in the UAE following its successful launch last month.
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Posted by Anne-Birte Stensgaard, News EditorThursday, October 10 - 2002 at 12:51 UAE local time (GMT+4)
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This article was updated on Mon Sep 08 2003.
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