As part of its DSF promotional campaign, DAMAC will be giving away a brand new AED5.5 million (US$ 1.5 million) ECLIPSE 500 to one of the first 700 buyers during the event. The company will also be giving away a Jaguar to every new customer buying a DAMAC Property during DSF.
"We have introduced innovative promotions year-on-year and we plan to continue the trend in times to come. This time, we introduced the largest promotion ever, worth over AED87 million during DSF. I am confident that my team will continue to add to the excitement and attraction Dubai Shopping Festival enjoys globally," said Mr. Hussain Sajwani, Chairman DAMAC Holding.
"During DSF, DAMAC has witnessed a 50 % increase in sales in 2004, an 85 % increase in 2005, and a 105% increase in 2006. "The company has already seen exponential sales since the commencement of the shopping festival this year. We are expecting sales to go higher as we move closer to the end of the festival," added Mr. Peter Riddoch, CEO DAMAC Properties.
In line with the government's introduction of freehold ownership, DAMAC was the first to introduce iconic properties on the freehold master development plan launched by Dubai and Abu Dhabi governments. Throughout the period during which 52 buildings were launched, DAMAC Properties, a subsidiary of DAMAC Holding established in 1982, has provided luxury lifestyle that is second to none. .
Furthermore, DAMAC Properties recently won three prestigious awards at the CNBC Arabian Property Awards 2006. Property developer bagged the best development award for 'Oceanscape', best architecture award for 'Ocean Heights 2' and the best website award for the company's website - www.damacproperties.com. In December 2006, the company also won the IREF ME award for the best residential development in the UAE.
DAMAC Holding has now grown into a global conglomerate with more than 6000 employees in 18 countries. Being the first private sector company to make a commitment to Dubai's real estate market, DAMAC Properties has become the market leader with a strong sales record to its credit.
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Over 545 DAMAC units sold at Dubai Shopping Festival
- United Arab Emirates: Monday, January 29 - 2007 at 13:28
- PRESS RELEASE
Luxury lifestyle provider, DAMAC Properties, announced that it is well on its way to reaching its target, having sold more than 545 units to date during its special Dubai Shopping Festival (DSF) promotion.
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Notes and media contacts
ABOUT DAMAC PROPERTIES:DAMAC Properties is part of DAMAC Holding. The company was established in 1996 and has grown into one of the most successful residential, leisure and commercial developers in Dubai and the Middle East, and is expanding rapidly into North Africa, Jordan, Lebanon, Qatar and the Far East. The company's portfolio of 52 towers is worth over AED15 billion. By partnering with world renowned architects and designers, DAMAC Properties aims to develop schemes that include residential, commercial and leisure facilities that will create an integrated community. The company's schemes are located in the most desirable and exclusive locations and the homes are built to a high quality specification that has become synonymous with the group. Driven by a passion for excellence, DAMAC Properties manage all their projects from start to finish. The company's diverse range of expertise allows them to control their land purchase activity, appointment of architects and designers, construction and sales and after sales service. In addition to support services provided by their Dubai headquarters, the company's comprehensive Customer Care Program provides solutions through its vast regional network with offices in the UK (London, Manchester and Glasgow), UAE, Iran, Russia, Jordan, Lebanon and Qatar. DAMAC Holding has grown over the years from a specialist catering company established in 1982, into a multi-billion dollar corporation to become one of the largest organizations in the Middle East.
Media contact:
Prem A. Ramachandran, DAMAC Properties,
Tel: 00 9714 3322005
Fax: 00 9714 3311028
Agency Contact:
Ashutosh Gupta, PanGulf PR,
Posted by Lara Lynn Golden, News EditorMonday, January 29 - 2007 at 13:28 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.
This article was updated on Thu Feb 08 2007.
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