Emaar unveils East Loft Tower in Downtown Burj Dubai

The Loft Towers comprises three towers - East, West and Central - featuring spacious one- and two-bedroom apartments. Amlak Finance offers easy home finance solutions of up to 96 per cent of the property value with express pre-approval facility for salaried individuals.

The Loft Towers is located directly on the Burj Dubai Boulevard and rises above the 6-level podium of The Lofts, another residential project. Emaar had launched sale of the Central Loft Tower in December 2006, which received overwhelming response.

'The East Loft Tower redefines the parameters of spacious living in the heart of the city, and features one- and two-bedroom apartments of up to 128.8 sq m living space,' said Ms Bahiya Kayed, Assistant Director of Sales, Emaar Properties. 'The 30-storey tower also has a penthouse of up to 250 sq m area, and all homes come with floor to ceiling windows that heighten the feeling of space and light. There will be only a maximum of six suites per floor, and all will offer panoramic views with large windows and spacious balconies,' added Ms Kayed.

Amlak Finance is offering easy home finances for tenors of up to 20 years on the East Loft Tower. 'The convenient monthly repayment offers a dual advantage to home-owners,' said Khalid Zainal, Director - Sales and Marketing, Amlak Finance. 'The central location of the Loft Towers makes it an ideal investment option. Residents can also save on the high rents they have to pay for comparable locations while owning their home in Dubai. We are offering an express pre-approval facility for salaried individuals with minimum documentation needed.'

Sales will be launched on February 24.

The Loft Towers is located within easy access of Burj Dubai Square, the financial district on Sheikh Zayed Road and Burj Dubai, which is on its course to become the world's tallest tower. 'The central location and the easy access to the city's nodal points offered by the Dubai Metro make The Loft Towers, and all residential projects within Downtown Burj Dubai, highly preferred by potential homeowners,' added Ms Kayed.

Residents at The Loft Towers will have access to a range of amenities on the court of leisure levels, including swimming pools, fitness centre, changing rooms, meeting rooms, multipurpose rooms, a landscaped podium and parking space. 'Moreover, they can enjoy the unparalleled experience of living directly on the Burj Dubai Boulevard, which will be a vibrant nervecentre of Downtown Burj Dubai,' said Ms Kayed.

Downtown Burj Dubai is the flagship project of Emaar Properties. The AED 73 billion (US$20 billion) development features several residential components, commercial space, entertainment components and The Dubai Mall, the world's largest shopping and entertainment destination.