EMAAR Misr joins forces with Raya to enhance quality of customer service

Capitalising on its strong position as a leading provider of call center services, Raya Contact Center has finalised a partnership with EMAAR Misr (Egypt), a 60-40 joint venture between ARTOC Group for Investment and Development and EMMAR Properties of Dubai.




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The project is designed to help EMAAR Misr achieve one of its most important objectives of providing the best quality service to its current and potential customers. Among the services provided will be a five-digit number (16116) that facilitates two-way communication between EMAAR Misr and its client base, where clients can call to inquire about all aspects related to the company's projects.

Concurrently, EMAAR Misr will be able to build a strong database of clients, gathering feedback via customer satisfaction surveys. In addition, Raya will provide help desk services to EMAAR Misr for two of its major ongoing projects - Uptown Cairo and Marassi.

Pierre Forest, EMAAR Misr's General Manager, said, 'The partnership with Raya will help EMAAR Misr further achieve its vision of introducing a new benchmark of real estate development in Egypt and introduce a new community-based lifestyle.'

Against the backdrop of a growing Egyptian economy, EMAAR Misr has entered the real estate market with a new and ambitious strategy based on its groundbreaking seven-pillar philosophy of providing properties that are of superior quality and are financed, finished, furnished, serviced, managed and integrated.

Raya's state-of-the-art and ISO-certified contact center accommodates 800 seats powered by more than 1,000 multilingual and ICSA certified agents, and serves a client base that includes 'Fortune Global 500' companies in Egypt, the Middle East, Europe and North America. Raya's track record, best practice and impressive portfolio ensures that Raya will provide EMAAR Misr with the best quality of service available.

Khaled Shash, Managing Director of Raya Contact Center, said that the real estate sector is among the most booming and promising sectors in Egypt. He further added that the cooperation between Raya and EMAAR Misr is set to give the latter the competitive edge it requires through greater customer focus.




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Notes and media contacts

About Raya Corporation:
Based in Cairo, Raya Corporation is a pioneer in the field of Information Technology and Telecommunications in the Middle East. Through its branches in Saudi Arabia and United Arab Emirates, Algeria & USA and its partners in the region, Raya, with a group of employees of around 2100 professionals, provides technological solutions and world-standard value-added services. The company has succeeded in introducing several mega-projects in the fields of finance, industry, telecommunications, government and different services.

For further information, please contact:
Orient Planet, PR & Marketing Communications
PO Box 23345, Dubai UAE
Tel: 00 971 4 3988901, Fax: 00 971 4 3988941
Website: www.orientplanet.com
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Tuesday, February 20 - 2007 at 12:55 UAE local time (GMT+4)

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