Zebra exhibits all at Gitex Saudi

Zebra and Zebra Card Printer Solutions will, demonstrate their global business solutions at stand number 134.

Saudi Arabia accounts for 40% of all computer and IT application sales in the region's booming $5 billion information technology market and with its excess liquidity is a key focus area for Zebra, whose technology and products are well entrenched in businesses throughout the Middle East, with large-scale technical solutions for high profile customers.

During Gitex Saudi Arabia visitors will have the opportunity to meet with Zebra professionals and view solutions, which Zebra developed for customers worldwide in the field of government, logistics, manufacturing, healthcare, hospitality and retail.

Zebra Barcode industry solutions focus on mobility, whether one needs to track materials through a facility or through a supply chain, Zebra has solutions that provide accurate, end-to-end identification. Their printers and labels stand up to extreme temperatures, moisture, chemicals, shock, and vibration of industrial environments. Zebra's broad product line meets all labeling needs, from high-resolution printers for creating tiny bar code labels that are suitable for circuit boards and small components, to high-volume, high-speed printers that can produce standard or large-format labels at production speeds.

As a worldwide leader in plastic card printers used for identification and card personalization, Zebra Card Printer Solutions products give businesses enhanced security, increased productivity, improved quality, lower costs and better customer service. Zebra card printers are the world leaders in producing a wide variety of cards for numerous applications and industries worldwide. In the Middle East several projects, such as the National ID cards for the Jordanian Government or Dubai's car registrations and driving licenses are all employing Zebra's products and technologies.

According to Paul Garner, Zebra Technology's Dubai based Regional Sales Manager for the Middle East, India and South Africa, the Saudi market is very important to Zebra, with growth visible growth potential and extremely positive economic conditions. "Zebra has an established reputation and excellent brand awareness in Saudi, yet needs to build on this to achieve a higher market share and reach more end users," he said.

Both divisions of Zebra work through networks of channel partners.

"Our presence at Gitex Saudi shows our commitment to this important market and to attract end users from vertical markets like Government; healthcare; manufacturing; utilities; retail and other markets looking for solutions for their ID needs and end users interested in Zebra products and new innovative solutions,"

Garner concluded.