Shell opens new car care center in Fujairah

The Grand opening ceremony party was honored by the presence of H.H. Shaikh Saqer Bin Srour Al Sharqi and Mr. Abdullah Bin Haikel Al Bulushi the Emirates Bank Manager in Al Fujairah Bank.

Shell takes on the challenge of providing quality car care service to a rapidly growing automotive industry in the UAE. The move is response to a growing demand for a massive service support infrastructure with the UAE being recognized as having the world's highest ratio of population to number of vehicles.

"The automotive industry in the UAE is experiencing a sharp growth resulting to more vehicles on the road. This huge number of cars will require a correspondingly massive service support infrastructure. The new Shell Care Outlet has been opened as Shell aims to increase its share in the growing market of car care servicing,"

said Marwan Ramadan, Sales Manager in Shell Lubricants.

The UAE is currently home to some two million vehicles of which 1.3 million are passenger cars. In Dubai alone, vehicles registered in 2006 reached over 700,000, which was a 12 percent increase from 2005 figures. Abu Dhabi has recorded the biggest progress with a 700 percent increase in number of vehicles over the last five years.

The new Fujairah car care center is part of a network of 13 franchised Shell Care Outlets in the UAE. The outlets provide a complete range of services and automotive products and also offer technical advice. Shell also provides marketing support along with regular technical and safety training to the staff of its Shell Care Outlets.

Some of the services provided by Shell's car centers are oil change, car wash, repair and maintenance, tire workshop, vacuum bay, car polishing, and waiting room engine oil change.