Philips launches Digital Photo Display 9 into the region

Notes and media contacts

The 9" Philips PhotoFrame™ -dimensions with stand (W x H x D): 260 x 199 x 108 mm- has top quality design and exquisite materials. It includes a solid metal stand, stylish frame and detailed finishing adding luster to the photos displayed on the screen. The very best high density screen shows off your treasured photos with the same rich, vibrant, real life colors by displaying the same full range of colors found in professionally printed photos.

The PhotoFrame™ comes with a selection of interchangeable frames that snap onto your PhotoFrame™, fits your personal taste and compliments your home or office decor.

Flexible display modes give you the freedom to display your photos one image at one time, in thumbnail mode for quick, easy searches, or to create a slideshow of your most treasured photos with a built-in memory capacity of 110 to 150 photos. The PhotoEffect Wizard is easy-to-use feature for you to rotate, zoom in, crop and even adjust photo color tones to black & white or sepia right in PhotoFrame™.

The Memory-Card Manager is a set of two built-in memory card readers and featured software for displaying, editing, storing and organizing your memory card photos directly in one, hassle-free step - all without a PC. It accommodates two memory card slots: One slot accepts Compact Flash I (CF) cards while the second accommodates Memory Stick (MS, MS Duo, MS Pro Duo,MS Pro), secure digital (SD) Card and Multi Media Cards (MMC) and xD card. They all work as extended memory space - just like PhotoFrame™'s internal memory.

A USB connector is built into the device for easy and quick downloading photos from a PC. The AC or onboard battery power gives the choice of operating the PhotoFrame™ on standard AC power or cordlessly with the onboard rechargeable battery. A timer turns the PhotoFrame™ on and off at times you choose. You can select different time slots to fit your personal schedule and to save energy.

The Philips Digital Photo Display is already available on the market.

About Royal Philips Electronics
Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a global leader in healthcare, lifestyle and technology, delivering products, services and solutions through the brand promise of "sense and simplicity". Headquartered in the Netherlands, Philips employs approximately 124,300 employees in more than 60 countries worldwide. With sales of EUR 27 billion in 2006, the company is a market leader in medical diagnostic imaging and patient monitoring systems, energy efficient lighting solutions, personal care and home appliances, as well as consumer electronics.

For further information please contact:
Galia Rizk- PR Manager
Philips Electronics Middle East & Africa
Tel: +971 4 3095155/Mob: +971 50 625 82 03