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Sunday, November 29 - 2009

Master Foods and Injaz al-Arab join hands to create future entrepreneurs and professionals

  • United Arab Emirates: Tuesday, April 24 - 2007 at 17:20
  • PRESS RELEASE

Master Foods, the leading manufacturer of confectionary products in the Middle East, is supporting INJAZ al-Arab program, a non-profit organization aimed to educate and inspire young people to be successful in the global economy.

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  • As part of the nation-wide pilot initiative, Master Foods recently delivered the first training class to students from Sheikh Mohamed Bin Rashid School in Dubai in cooperation with INJAZ.
    As part of the nation-wide pilot initiative, Master Foods recently delivered the first training class to students from Sheikh Mohamed Bin Rashid School in Dubai in cooperation with INJAZ.
As part of the nation-wide pilot initiative, Master Foods recently delivered the first training class to students from Sheikh Mohamed Bin Rashid School in Dubai in cooperation with INJAZ.

"Master Foods is proud to be involved in a program that enables us to use our industry expertise and experience, and help the youth of today become entrepreneurs and qualified professionals of tomorrow," said Ahmed Bayoumi, General Manager of Master Foods Middle East FZE. "We're glad to contribute towards shaping the future of our next generation."

Recently, Master Foods delivered its first of several lectures to the students of Sheikh Mohamed Bin Rashid High School in Jumeirah. The school's eleventh grade students were introduced to INJAZ's Company Course world-wide curriculum and given an overview of Master Foods' principles and business operations in the Middle East as an example. Being held at Master Foods' headquarter in Jebel Ali, the lecture was followed by a tour through the company's factory where the students were provided an insight into chocolate manufacturing. Over the coming classes, corporate volunteers from Master Foods will share their professional experience, know-how, and success stories with the students and teach them practical training methods to succeed in the private sector.

"We are delighted that a globally renowned company like Master Foods is involved with INJAZ al-Arab, where students have the opportunity to learn from the business insights and managerial experience of multinational companies. This type of interactive learning bridges the gap between what students learn at school and what they need to know for the future - it's a win-win outcome for all,"


said Sulaf Al- Zu'bi, Executive Director of Injaz UAE.

INJAZ al-Arab is the Middle East arm of the international organization called Junior Achievement Worldwide. Each year private sector employees from around the world volunteer to train students in essential business management skills across disciplines including competition analysis, marketing, and understanding macroeconomic factors - all of which impact businesses and industries. INJAZ al-Arab launched its pilot-phase programs in cooperation with the Ministry of Education, to fully expand by the next academic year. More than 11 companies in the UAE support this new initiative.
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Notes and media contacts

About Master Foods:
Master Foods, a subsidiary of Mars Incorporated, is an international leader in the production of snack food, pet care and main meal food. Available in over 160 countries, Master Foods offers some of the most trusted brands such as Galaxy, M&M'S, TWIX, MARS, and SNICKERS in snack food, PEDIGREE, WHISKAS, CESAR and SHEBA in pet care, and UNCLE BEN'S, Dolmio and Abu Souif Rice in main meal.

Master Foods Middle East is the Mars Incorporated unit responsible for the sales and marketing of Mars Inc.'s brands across all the GCC countries with sales to North Africa and the Levant. Established in Dubai in 1993, the local factory manufactures a complete range of GALAXY chocolate for the region in a state of the art chocolate moulding plant.

Driven by five principles Quality, Responsibility, Mutuality, Efficiency and Freedom, Master Foods is strongly committed to the community in which it operates, creating partnerships with local authorities and organisations, its employees, suppliers, and customers.

About INJAZ al-Arab:
INJAZ - Arabia, is a member of Junior Achievement Worldwide, the world's largest organization dedicated to educating young people about business and economics to enhance the economic opportunities for Arab youth. Through a dedicated volunteer network, INJAZ - Arabia provides in-school and after-school programs for students in middle and high schools. INJAZ offers educational programs that focus on seven key content areas: business, citizenship, economics, entrepreneurship, ethics/character, financial literacy, and career development. Today more than 102 offices reach six million students around the world. For more information, please contact: Ms. Sulaf Al-Zubi: sulaf@injaz-arabia.org


Issued by TBWA\RAAD, an exclusive Ketchum affiliate, on behalf of Master Foods.
For more information, kindly contact:
Maha Shoukri or Lamis Daoud at +9714 2226667.

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