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"ATM is an ideal platform for us to network and share successes with the crème de la crème of the travel trade industry. This year, Dollar Rent a Car will also use this world-class event to underscore its commitment to the Middle East market with the announcement of a broader franchise program that'll take the brand across the region,"
said Sam ElTibi, regional director, DTAG.
New Dollar Rent A Car outlets are set to open at the brand new Four Points Sheraton in Bur Dubai in the summer and at the Arenco Tower on Sheikh Zayed Road by the end of the year.
In addition to expansion within the UAE, Dollar also intends to appoint new franchisees in Qatar, Kuwait, Oman, Saudi Arabia, Lebanon and Jordan to meet their growth targets over the coming months.
"With its combination of quality vehicles, exemplary staff, valuable packages and superlative customer service, I am confident that the brand will continue to achieve unparalleled levels of success in the region," added Eltibi.
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Posted by Anne-Birte Stensgaard, Senior News Editor
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