Panasonic launches latest home theatre system in the Middle East designed for superior sound quality

Panasonic, the leading global manufacturer of consumer electronics, has announced the Middle East launch of the SC-NC9 and SC-NC6 DVD mini systems that incorporate a number of proven technologies to deliver sound of the highest quality.

  • United Arab Emirates: Monday, May 21 - 2007 at 13:35
  • PRESS RELEASE



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The home theatre systems boast of an entirely new concept that lets users choose either of two amp drive systems and configure the speaker units in several different ways.

Featuring a lustrous black exterior, the SC-NC9 makes it possible to configure its six speakers to make best use of the main unit's powerful output and to maximise sound quality according to the music source and user preferences. For example, when watching a movie DVD, users can set up the speakers in a standard 5.1-channel configuration. When listening to classical music, users can place the surround speakers on top of the front speakers and drive them with the unit's bi-amp system - a feature usually found only in high-end audio systems. In this setup, the top speakers reproduce mid- and high-frequency sounds, while the bottom speakers handle the low-frequency sound. Because the speakers are driven by separate amps, this configuration provides the kind of pure, high-quality sound that can be expected from a hi-fi system with tall-boy speakers.

'With both of these new home theatre systems, Panasonic has packed an outstanding audio performance in a small body and gives users new ways to enjoy movies and music,' said Yasuo Kimoto, Product Manager, Panasonic Marketing Middle East. 'These systems give users excellent flexibility when it comes to configuring the speaker units depending on whether they are watching movies or listening to music. We are certain that the SC-NC9 and SC-NC6 DVD mini systems will do exceedingly well in the regional markets, given its features and superior sound quality.'

The systems' main unit's fluorescent display shows an icon to indicate which speaker drive system is in operation. Each speaker unit is designed to deliver outstanding sound regardless of the configuration. Panasonic's Trapezoidal Speaker box structure (named for its shape when viewed from above) suppresses the generation of standing waves inside the speaker box, so distortion is minimal.

When the SC-NC9 is connected with a Panasonic flat TV VIERA, users can control its operation using the VIERA remote control, thanks to the convenient VIERA Link function. Also, users can connect a portable audio player or USB devices to the SC-NC9/NC6 and enjoy music, Jpeg picture and MPEG4 video playback through the system's high-quality speakers.

The SC-NC6 DVD mini system on the other hand, features two Trapezoidal speakers and one subwoofer, but otherwise offers the same high-quality design and superb sound as the SC-NC9.




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Notes and media contacts

Best known by its Panasonic brand name, Matsushita Electric Industrial Co., Ltd. is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business, and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales of US$76.02 billion for the year ended March 31, 2006. The company's shares are listed on the Tokyo, Osaka, Nagoya and New York (NYSE:MC) stock exchanges. For more information on the company and the Panasonic brand, visit the company's website at http://panasonic.net. Panasonic Gulf FZE (PGF) is MEI's first subsidiary company in the Middle East, followed by Panasonic Marketing Middle East FZE (PMM), which is the regional marketing headquarters of MEI for operations in the Middle East and African countries.

For further information, please contact:
Ajit Nair
Corporate Communications Department
Panasonic Marketing Middle East FZE
P.O.Box 17985, Jebel Ali, Dubai, UAE
Tel: +971 4 8819880
Fax: +971 4 8814311
Or
Orient Planet PR & Marketing Communications
P.O. Box 23345, Dubai, UAE
Tel: +971 4 3988901; Fax: +971 4 3988941
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Monday, May 21 - 2007 at 13:35 UAE local time (GMT+4)

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This Article was updated on Saturday, May 26 - 2007
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