du announces 3.5G mobile broadband service

This service enables all du customers to access the internet at anytime and from any location with ease and comfort today through their 3.5G mobile phones and very soon mobile data cards.

du's new Mobile Broadband service offers high data speeds of up to 1.8 Mbps. At such high speeds, users can easily follow up on the latest news, browse their favourite websites, download songs or videos and regularly check their emails, all on the move..

There are no activation or subscription fees for using Mobile Broadband services as the service is available as default to all du customers. All the customer needs to do is insert the du SIM card into the mobile data card or 3.5G mobile phone to access the internet. Users are charged according to their data usage at the rate of 1 fils/ KB

Osman Sultan, CEO of du, said: 'du believes, given the fast pace of today's life, the latest technology in the telecom and IT industry need to be tapped into, to make the lives of users easier and more convenient. The launch of the Mobile Broadband is a step towards achieving this objective. The service offers the freedom of interacting and conducting business over the internet without being restricted to a specific location or time.'

Sultan added: 'du's Mobile Broadband reflects our ongoing efforts to provide our customers with exceptional services and products. Our products are tailor-made to make the user' professional and personal lives a lot easier.

With mobile broadband customers can enjoy wireless access to the Internet or business applications by connecting their mobile phone mobile data card which will be available very soon to a laptop. or to use the mobile data card or 3G mobile phone as a modem they will need to be in a 3G coverage area. When in a 3G service area the 3G indicator will be highlighted on the mobility manager software installed on the laptop or a small 3G symbol will appear on the 3G mobile phone when it is switched on.

du Mobile Broadband is currently available in most areas of Abu Dhabi and Dubai and will be provided to the rest of the Emirates very soon. This service is one of many offered by du's under the umbrella of Next Generation Mobile Services that also includes International and National Video Calling, , Video mail, Mobile TV and HomeCam which will be available on the market fairly soon.