India's Adfactors PR launches Middle East operations

Registered with the Dubai Media City, Adfactors PR is India's most admired public relations consultancy, with a decade's track record of providing best-in-class corporate and financial communications services. The consultancy has laid special emphasis on domain knowledge and Arabic communications.

In India, Adfactors PR has a roster of 160 clients, 14 offices spread across the country, with employee strength of more than 220 professionals comprising sector-specific journalists, former bankers, financial analysts, engineers and marketing professionals. The company is an undisputed leader in the corporate and financial communications space, and has 70 per cent-plus market share in the large transactions space, spanning initial public offering (IPO), mergers and acquisitions (M&A), restructurings, open offers and de-listings.

The Adfactors Group includes Adfactors PR, Adfactors Advertising, Chlorophyll Brand and Communications Consultancy, as well as specialized research services such as projectstoday.com, pharmabiz.com and indiastat.com.

Commenting on the launch of the Middle East operations, Madan Bahal, Director, Adfactors PR FZ LLC, said:

"This is a proud moment for the Indian public relations industry and personifies the strong and growing economic relations between the Middle East and India. At Adfactors PR, we believe that we can add tremendous value to companies in the Indian sub-continent, and the Middle East through our deep domain knowledge in multiple practice areas and industry verticals, such as banking and financial services, infrastructure & realty, information technology and healthcare."

"Our research shows that more than 200 companies have either filed for IPO already, or have initiated the process to taking the entities public. Adfactors PR would like to provide its expertise in the entire value chain of IPO communications, including corporate reputation management, financial communications, and crisis management. We also have vast experience in post-IPO communications to investors," he added.

Adfactors PR, which also has offices in Singapore, and Toronto (Canada), plans to establish its presence in all key GCC countries in the near future.

The Dubai team of eight includes professionals with immense experience in the target verticals. The team is headed by Bakul Gala, a media and public relations veteran of two decades, with work experience in the Middle East and Indian markets.