Impact BBDO's execution, called "Vitamins", for Goody Honey was submitted in the Press category, under the Baking & Sweet Foods classification, for which it won the FAB (Gold) Award. Moreover, it was also selected for the FABulous Award (Grand Prix) among all FAB winners in the Press category, beating agencies from Europe, North America and Asia.
The different classifications of FAB Awards are: Retailers, Confectionery & Snacks, Pet Foods, Alcoholic and Non-Alcoholic Drinks, Savoury Foods, Baking and Sweet Foods, Health Foods and Dairy Products. Entrants in these categories can receive the Gold or Grand Prix Awards only, as there are neither Silver nor Bronze Awards.
"We are extremely proud, as it is the first time any creative agency from the Middle East has scored that high in an international creative award forum." said Aboud Shami, Group Managing Director of Impact BBDO, Saudi Arabia.
"Our creative work was selected out of 3600 entries submitted from agencies around the world. We are proving that GCC agencies are players to be reckoned with," added Fathi Hadaya, Managing Director of Impact BBDO Jeddah. "Today, our clients demand a creative product that meets international standards and the awards we won demonstrate that we can compete with the best"
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Saudi advertising agency wins top international award in London
- Saudi Arabia: Wednesday, May 30 - 2007 at 12:51
- PRESS RELEASE
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Impact BBDO Jeddah, an advertising agency of the BBDO Worldwide Network, last week brought home two major awards won at the 9th International Food and Beverage Creative Excellence Awards (FAB) held in London.
(from left to right) Fathi Hadaya, Managing Director; Ahmad Bek, Creative Director; Joy Abraham, Client Servicing Director; Aboud Shami, Group Managing Director; IMPACT BBDO Jeddah.
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Posted by Lara Lynn Golden, News EditorWednesday, May 30 - 2007 at 12:51 UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of AME Info FZ LLC / Emap Limited.
This article was updated on Thu May 31 2007.
Notes and Media Contacts »
For additional information, please contact the following:
Severine Lusk
Impact Porter Novelli
Ali Reza Tower, Medinah Road,
P.O Box 7242,
Jeddah 21462, Saudi Arabia
Tel: ++9662 651 5566 Ext 259
Fax: ++9662 651 6602
The International Food and Beverage Creative Excellence Awards is the only International Creative Awards program targeting creative work done for Food and Beverages. The jury members represent the design, advertising, digital, direct and packaging industries. Some members are selected from the client side.
Impact BBDO
Impact BBDO Saudi Arabia is an advertising agency of the Impact BBDO Group. The network was established in 1971 in Lebanon by Alain Khouri. Today, Impact BBDO's staff force of 750 covers the MENA region from the network's 7 offices located in Abu Dhabi, Beirut, Cairo, Dubai, Jeddah, Kuwait City and Riyadh.
Impact BBDO Group is part of BBDO Worldwide; a network comprising 345 offices in 127 cities worldwide.
BBDO Worldwide is part of Omnicom Group Inc, the worldwide leading communications group which comprises around 500 communications companies rendering services in the disciplines of advertising, marketing services, specialty communications, interactive/digital media and media buying services.
Severine Lusk
Impact Porter Novelli
Ali Reza Tower, Medinah Road,
P.O Box 7242,
Jeddah 21462, Saudi Arabia
Tel: ++9662 651 5566 Ext 259
Fax: ++9662 651 6602
The International Food and Beverage Creative Excellence Awards is the only International Creative Awards program targeting creative work done for Food and Beverages. The jury members represent the design, advertising, digital, direct and packaging industries. Some members are selected from the client side.
Impact BBDO
Impact BBDO Saudi Arabia is an advertising agency of the Impact BBDO Group. The network was established in 1971 in Lebanon by Alain Khouri. Today, Impact BBDO's staff force of 750 covers the MENA region from the network's 7 offices located in Abu Dhabi, Beirut, Cairo, Dubai, Jeddah, Kuwait City and Riyadh.
Impact BBDO Group is part of BBDO Worldwide; a network comprising 345 offices in 127 cities worldwide.
BBDO Worldwide is part of Omnicom Group Inc, the worldwide leading communications group which comprises around 500 communications companies rendering services in the disciplines of advertising, marketing services, specialty communications, interactive/digital media and media buying services.
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