Sony Gulf launches the new WALKMAN Video MP3 player in Middle East

This stylish, slim line WALKMAN offers an unparalleled visual and audio experience without compromising on screen size. Available in three memory sizes (2GB, 4GB & 8GB) and with a thickness of only 8.3mm and weighing a mere 53g, it is the ideal portable MP3 player for music and video lovers.

Speaking about the new Walkman A800 series, Mr. Takakiyo Fujita, Asst. General Manager, Personal Audio Division, Sony Gulf FZE said: "The new WALKMAN Video MP3 player combines the best visual experience with the ultimate in Sony sound technology. The new WALKMAN is compact, stylish and affordable without compromising on screen size which is incredibly important for consumers. We're confident that this is a great-looking product with the technology to match. Once downloaded with music, photos and videos taken with Cyber-shot digital still cameras and Handycam camcorders the Walkman Video MP3 player will entertain and delight our consumers, anytime, anyplace."

The WALKMAN Video MP3 player is small enough to slip into any bag or pocket, with a colour-rich 2-inch QVGA (320 x 240 pixels) colour TFT LCD screen that offers unbeatable clarity, high contrast and supreme colour reproduction. Video footage can be viewed on the screen both horizontally and vertically to further enhance the entertainment experience. Downloading video content is easy with a simple drag and drop mechanism - video playback supports the widely used MPEG-4 and high quality codec of AVC (H.264/AVC) Baseline profile formats, at up to 30 frames per second. File conversion, if needed, can be achieved via the supplied ImageConverter 3 software.

As with all WALKMAN products, sound quality is unrivalled. The Walkman brand has long been associated with the highest quality in audio playback and the Walkman Video MP3 player continues to uphold this standard by adding the newly developed DSEE technology which restores the high frequency ranges lost due to compression. The NW-A800 has three in-built Clear Audio Technologies - Clear Stereo, Clear Bass and Sony unique Digital Sound Enhancement Engine (DSEE). These audio technologies are further enhanced with the supplied 13.5 mm EX headphones. Your music has never sounded so good!

Ever been disappointed by a battery dying half way through a great song? The WALKMAN Video MP3 player's lithium-ion rechargeable battery has extended battery stamina allowing for 30 hours continuous music playback or 8 hours continuous video playback. The easy to operate WALKMAN Video MP3 player also incorporates a slick menu selection system, allowing fast navigation while on the move. Search for your favourite tunes by artist, album title or song title quickly and intuitively or use the intelligent shuffle to create personalised play lists. Other features include jpeg image storage/viewing/slideshow functions to showcase your best snapshots as well as a host of music sound effects (heavy, pop, jazz, unique and custom settings) to choose from.

The WALKMAN Video MP3 player is available in three memory sizes; 2GB, 4GB and 8GB and there are four colour options; violet, black, white and pink. A range of stylish cases are available for when you are on the move. For example, the clear polycarbonate CKH-NWA800, works to protect the WALKMAN and its wide screen against scratches, damages and dust whilst providing easy access to control buttons, WM-PORT, strap-hole and headphone jack.