Second Philips Medical Systems MR and CT roadshow to kick off in Dubai

Philips through the road shows inform and demonstrate to the local and regional medical community, the clinical benefits of the latest developments of Computed Tomography (CT) and Magnetic Resonance Imaging (MRI). Besides sharing clinical experiences, participants learn from their peers and optimize their clinical results.

All hospital staff is well aware of the need to create a clinical environment that responds to the rapidly changing health care landscape. The continuous innovation and use of new technology, the drive for better operational efficiency while maintaining the same quality are causing headaches to all involved.

Philips Medical Systems has long provided the equipment and technologies that are on the cutting-edge of the healthcare market. The most recent example is MR with IQ. This tool offers SmartExam which integrates the planning, scanning, and processing for an entire MR exam. It ensures operator-independent, reproducible scans. Apart from consistent clinical results, this means faster, simpler exams and increased efficiency.

The core content is, in addition, given by clinical speakers: Dr. Harsh Rastogi and Dr.Ben Hajel. They will use the experience from their own practices to show clinical benefits of latest developments.

Diederik Zeven, General Manager Middle East Philips Medical Systems is pleased to see that the local medical community is eager to learn from each other. "We see this as an excellent opportunity to connect to the real users of digital imaging equipment in this region and to listen to their experience based on remarks in the clinical area. Users often cannot afford the time or the cost of travel to far-away places in order to learn about the latest advances in CT or MR. These road shows bring the information just a little closer to them."

The road shows include representatives from Philips Medical Systems and are conducted in collaboration with our local distributor in Oman and in UAE reflecting our focus and support for the region.

Philips has global market leadership positions in medical diagnostic imaging worldwide. Our medical customers have ranked us number 1 in cardiovascular X-ray, digital X-ray and ultrasound, patient monitoring systems, nuclear medicine, cardiology systems and critical care systems. Key products for Healthcare: Brilliance CT scanners. Panorama MR, Xtenity, iU22. Within the cyclical goods market, Dow Jones recently ranked us the global leader in sustainability.