• HSBC

Landmark Group opens second Max outlet in Amman

Under the patronage of His Excellency the Senator Mr. Haidar Murad Chairman of Jordan Chamber of Commerce, the Landmark Group one of the largest retail organizations in the GCC, opened it's second MAX retail store in the Kingdom at Al Istiklal mall on Wednesday 6th June 2007.

Due to the success generated by the first Max retail store, opened in May 2006 at Mecca Mall, the Landmark Group decided to cater to a wider range of customers offering them the latest in fashion garments, footwear and household accessories at an affordable price without compromising on quality.

"We are very pleased to announce the opening of our second Max outlet in Jordan at Al Istiklal Mall. Baring in mind how fashion conscious the Jordanian customer is, we aim to redefine mid-market retailing and create a strong brand for value. At Max we provide quality merchandise at value price in an international store environment, therefore offering consumers great value for money and great feel of shopping," said Mr. Colin Dean the General Manager of Landmark Group in Jordan

Max is considered to be a Family shopping destination, as it caters to the needs of the whole family offering them merchandise of in house designs and planned color palettes for each season, in addition to professional customer service provided by the store's smart and attentive teams

Max retails its own label clothing for men, women and children, as well as footwear and house ware. A pioneer in the Middle East of the global trend of delivering quality and value at very attractive prices, Max is being increasingly recognized as a key player in the value retail format. Currently present in the UAE, Saudi Arabia, Kuwait, Jordan, Bahrain, Qatar and India, Max plans to expand further in the GCC and looks forward to building a presence in Egypt and Turkey. A good shopping experience and a great value at Max translate into making customers 'Look good & Feel good' to the maximum.
 
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About Max :

Max is an associate of the $1.5 billion Landmark Group based in Dubai, UAE. Max currently has 50 stores operational by June 2007 across GCC, Jordan and India.

Max is a fashion and footwear retailer in the value segment. With stores that typically measure between 18000 to 35000 sq.ft., Max retails its own label clothing for men, women and children, as well as footwear and house ware. A pioneer in the Middle East of the global trend of delivering quality and value at very attractive prices, Max is being increasingly recognized as a key player in the value retail format. Currently present in the UAE, Saudi Arabia, Kuwait, Jordan, Bahrain, Qatar and India, Max plans to expand further in the GCC and looks forward to building a presence in Egypt and Turkey. A good shopping experience and a great value at Max translate into making customers 'Look good & Feel good' to the maximum.

About Landmark International (LMI)

Landmark International, a division of the Landmark Group, operates successful fashion and lifestyle brands in the Middle East, North Africa and India.

Using Landmark Group's proven strengths in trading their own fashion and lifestyle brands, LMI aims to be one of the foremost branded franchise operators in the region. Landmark Group has had a successful growth in the last 33 years with nearly 600 stores in 10 different countries with total retail space of 6 million sq.ft.

LMI has already attracted a strong collection of international apparel and footwear brands since it began operations in 2004. In October 2006, LMI launched New Look's flagship store in Dubai and its success sees more stores now opening across the region.

Further information on the group can be found on Landmark Group's corporate website - www.cplmg.com

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