• HSBC

Al Jazeera signs ad campaign agreement with Turkish Ministry of Tourism and Culture

The Al Jazeera Network today announced that it has signed its largest ad campaign agreement with the Turkish Ministry of Tourism and Culture for an undisclosed amount.

Speaking from Al Jazeera's headquarters in Doha, Commercial Director Abdullah Al Najjar said, "We are delighted with this agreement. It represents the growing recognition within the commercial sector of the strength of the Al Jazeera brand and the value of advertising on Al Jazeera. We take great pride in this agreement and our relationship with the Turkish Ministry of Tourism and Culture."

H.E. Mr. Mithat Rende, Turkish Ambassador to Qatar said, "Al Jazeera has emerged as the leading network in the region and in the process the network has become one of the most familiar international brands. We recognize this value, and therefore, it was quite natural for the Turkish Ministry of Tourism and Culture to choose the Network to broadcast its tourism ads. I am very happy with this relationship and I look forward to a long and fruitful relationship with the Network."

The ad campaign will commence from June on Al Jazeera and will showcase the Turkish Ministry of Tourism and Culture's new advert.

Al Jazeera's portfolio of advertisers includes international names such as Reuters, Sony, Nokia, Shell, The Malaysian Tourism Authority, Dubai Tourism and Cyprus Tourism as well as Tanmyat, Pepsi, Samsung, Etihad Airways, Qtel, LG, Qatar Airways, QNB, General Motors, Red Bull, Master Food Snickers, Qatar Financial Centre, Rolls Royce, Vodafone, Qatar Petroleum, Reach out to Asia, Dubai Properties, Mercedes.
Mr. Abdullah Al Najjar, Commercial Director, Al Jazeera Network (left) and H.E., Mr. Mithat Rende, Turkish Ambassador to Qatar (right) 
Mr. Abdullah Al Najjar, Commercial Director, Al Jazeera Network (left) and H.E., Mr. Mithat Rende, Turkish Ambassador to Qatar (right)
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About the Al Jazeera Network

Al Jazeera started out ten years ago as the first channel in the world dedicated to providing comprehensive, independent television news and live debate for the Arab world. The Channel now has an estimated audience of over 50 million viewers and in 2005 was ranked by Inter-Brand as the most recognizable and influential news brand globally. As a natural extension of its spirit and mission, Al Jazeera has over the years created a number of other channels and services - in March 2006 Al Jazeera was formally named the Al Jazeera Network, transforming its operation into an international media corporation.

The Al Jazeera Network now consists of: the flagship Al Jazeera Arabic, Al Jazeera English, Al Jazeera Documentary, Al Jazeera Sport, Al Jazeera.net (the English and Arabic web sites), the Al Jazeera Media Training and Development Center, the Al Jazeera Center for Studies, Al Jazeera Mubasher (Live), and Al Jazeera Mobile.

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