Sahara Centre the hottest destination in town this Sharjah Summer Promotion 2007

The annual 10-week Sharjah-wide summer festival will run from June 20 to August 25.

Escape the heat this summer, Sahara Centre has lined up a series of special entertainment events and in-store bargains for its visitors. During the Sharjah Summer Promotion 2007, shoppers at the mall will get a chance to drive-off two brand new sporty Audi TT Turbo and also an opportunity to win two lavish shopping trips for two couples to the fashion capital Milan, with a three-night stay at the world-renowned Bvlgari Hotel with Dh100,000 shopping prize money, Dhs 50,000 each couple.

Every shopper spending a certain amount at any outlet at Sahara Centre will be eligible to take part in the raffle, which will be conducted twice during the 10-week promotion.

In his comments, Jean Pierre Nammour, Managing Director of Sahara Centre, said:

"Sharjah Summer Promotion is an excellent opportunity to add life to the hot summer and showcase our commitment to our customers. Through great winning opportunities and incredible bargains, we aspire to portray Sahara Centre as an ideal place to shop and celebrate the Sharjah Summer Promotion. Sahara Centre aims to continue attracting international, regional and local interest through a variety of shopping and entertainment activities that cater to all age-groups."

Sahara Centre has also announced a number of value-added customer offers, unbelievable bargains at select outlets and a variety of entertainment activities through Sahara Goes X-treme during the summer festival. Professional Lebanese basketball team, called the 'Crazy Dunkers', will perform twice daily, starting June 22 to mid-July, while the BMX bike riders from Russia will showcase daily stunts from mid-July to the 1st week of August. Alongside, the renowned Stulov family from Ukraine will leave the visitors spellbound with their juggling tricks and tap dancing.

"We have designed a dynamic retail event, which will cater to the shopping and entertainment needs of all our visitors and their families. We are eager to support and participate in the economic progress of Sharjah through strong marketing and promotional campaigns, with a focus on the uniqueness of our mall and its exceptional blend of variety ," said Rima Chammas, Marketing Manager, Sahara Centre.

"We intend to create a long-term marketing objective focusing on an increase in average spend, augment store sales and optimise awareness about Sahara Centre," added Rima.

Sahara Centre has unbelievable offers on international brands across the stores in the mall as part of its summer promotions 2007.