A card to collect cash
Visitors to Dubai can earn actual cash by using an innovative loyalty card. Vice Versa pays back a percentage of purchases as money that can be used in shops, hotels and restaurants. Kira Milan, Founder, Vice Versa, explains.
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Lisa Creffield, CorrespondentSunday, June 24 - 2007 at 08:44 UAE local time (GMT+4)
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