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Jumeirah Branded Restaurants sign license agreement with Dish Hospitality Private Limited
- United Arab Emirates: Tuesday, June 26 - 2007 at 13:37
- PRESS RELEASE
Jumeirah Branded Restaurants sign a license agreement with Dish Hospitality Private Limited that will see Noodle House expand into India with 35 restaurants.
Steven Grey, General Manager of Jumeirah Branded Restaurants said: "The Noodle House brand is as distinctive as it is outstanding, inspired by the crowded streets of South East Asian cities such as Hong Kong, Shanghai, Bangkok and Jakarta. Its vibrant atmosphere and wholesome fresh food has made the Noodle House one of Dubai's most popular places to meet and eat".
He added: "The continued development of Noodle House is a high priority for Jumeirah Branded Restaurants and this strategic license agreement with Dish Hospitality Private Limited reflects another significant step forward in the expansion of the division".
Dheeraj Wadhawan, Director, Dish Hospitality said: "We already have a license agreement to open 35 Noodle House outlets across India and our first restaurant will be ready by the end of year 2007 We are convinced that Noodle House is going to satisfy the taste for authentic South East Asian Cuisine and also that it would generate tremendous interest in our consumers.
Adds Raman Macker, Director, Dish Hospitality: "The Noodle House brand perfectly complements the palpitating energy of the cities of India. We strive to provide an all encompassing experience to our patrons, with equal attention given to food and interiors and also emphasis on minute details like the styling of the staff".
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About Jumeirah Branded RestaurantsJumeirah Branded Restaurants is Jumeirah Group's dedicated division that has been tasked to set up and license innovative and successful restaurant concepts. The Noodle House brand was the first to be developed, with successful operations in the Bind Hendi Avenue at Deira City Centre, Dubai International Financial Centre (DIFC), Burjuman, Dubai Marina, the Boulevard mall at Jumeirah Emirates Towers and Souk Madinat Jumeirah in Dubai. In-line with Jumeirah Branded Restaurants' objective, the Noodle House will expand exponentially over the years with master license agreements already signed in the UAE, Bahrain, Jordan, Qatar and Oman.
Noodle House is a vibrant restaurant where chefs prepare aromatic dishes within minutes over an open flame in full view of the guests. The restaurant provides a unique combination of wholesome food and an energetic ambience that very few restaurants have been able to perfect.
About Dish Hospitality Pvt. Ltd
Aurus, Dish Hospitality's flagship brand has transcended and transformed the fine dining experience in the city of Mumbai. Dish also boasts of a state-of-the-art central kitchen which can prepare over ten thousand meals a day along with a bakery that is the backbone supplier to retail chains across different spectrums. Dish Hospitality is a part of the Wadhawan Group. Dish's enterprise with Jumeirah Branded Restaurant's Noodle House brand is in line with realizing its vision to Indian consumers with innovative lifestyle experiences.
Jumeirah Group:
Jumeirah properties are regarded as among the most luxurious and innovative in the world and have won numerous international travel and tourism awards. The fast growing Dubai based luxury international hospitality group encompasses the world renowned Burj Al Arab, the world's most luxurious hotel, the multi-award winning Jumeirah Beach Hotel, Jumeirah Emirates Towers, Madinat Jumeirah and Jumeirah Bab Al Shams Desert Resort & Spa in Dubai, the Jumeirah Carlton Tower and Jumeirah Lowndes Hotel in London and the Jumeirah Essex House on Central Park South in New York.
The group's activities are however, not restricted to hotel and resort management. The Jumeirah Group portfolio also includes Wild Wadi, regarded as one of the premier water parks outside of North America and The Emirates Academy of Hospitality Management, the region's only third level academic institution specializing in the hospitality and tourism sectors.
Building on this success, Jumeirah Group became a member of Dubai Holding in 2004, a collection of leading Dubai based businesses and projects, in a step that aims to initiate a new phase of growth and development for the group.
Jumeirah's ambitious expansion plans to grow its portfolio of luxury hotels and resorts worldwide to 57 by 2011 are well underway with projects currently under development in Dubai, Abu Dhabi, Aqaba, Doha, Phuket, Shanghai, Bermuda and London.
For further information please contact:
Jumeirah Group Corporate Communications
Anne Bleeker - Director of Public Relations & Communications
PO Box 73137 Dubai, United Arab Emirates
Telephone: +971 4 3155406
Fax: +971 4 3016655
Visit us at: www.jumeirah.com
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