• HSBC

Real Media-Zee Network becomes the official media partner for the Global Brand Forum 2007

  • United Arab Emirates: Thursday, June 28 - 2007 at 09:45
  • PRESS RELEASE

For the second consecutive year, Real Media-Zee Network has become the official media partner for the prestigious Global Brand Forum to be held in Singapore during 6th to 7th August, 2007, at the Ritz Carlton, Millenia.

The Global Brand Forum is a leading, global platform for inspiration and innovation regarding brands, business and leadership. Since its inception in 2004, the Forum has brought together some of the most inspiring global business leaders to Asia, for the first time under a single platform. The list includes luminaries such as, Rudy Giuliani, Francis Ford Coppola, Minister Mentor Lee Kuan Yew, Dame Anita Roddick, and Dr Deepak Chopra.

Commenting on the partnership, Yogesh Radhakrishnan, Managing Director and CEO of Real Media-Zee Network, and a panelist for the forthcoming Forum said:

"We are thrilled to be partnering with the Global Brand Forum 2007. Not only are we looking forward to conveying the most cutting-edge debates about brand creation and transformation but as a global brand that operates in more than 180 countries around the world, we stand right at the centre of this discussion."


He added: "Just when you think that you know almost everything about creating successful brands, the Global Brand Forum comes along to discard old myths, to institute new insights and to shift the paradigm of branding. This is the reason why we, at Real Media-Zee Network, are thrilled to be a partner for the event, and why, I am honored to have been invited a second time to be a panelist at this prestigious forum".

Also referred to as "The Davos of Branding", the theme for Global Brand Forum 2007 is "Creating Leader Brands". In keeping with its stellar speakers' list in the past, this year's forum will be attended by environmentalist, author, Oscar-winner and former U.S. Vice President - Al Gore. This will be Al Gore's first trip to Singapore and it is anticipated that his presence will highlight deeply pertinent contemporary issues such as the links between the environment and business.

This year's impressive line-up of speakers and panelists also includes John Quelch (Senior Dean of Harvard Business School), Kevin Roberts (Global CEO of Saatchi and Saatchi Advertising), Nigel Parsons (Managing Director of Al Jazeera), Tapio Hedman (Senior Vice President, Nokia Multimedia), Yogesh Radhakrishnan, (Managing Director and CEO of Real Media-Zee Network) and Martin Roll (Brand Strategist and author of 'Asian Brand Strategy'). The moderator for the Global Brand Forum 2007 is Riz Khan, global anchor at Al Jazeera International.

Manoj Mathew VP - Marketing & Corporate Communications Real Media - Zee Network said, "At Real Media-Zee Network we understand the importance of developing brands that are not only profitable but also in sync with the most pressing social and contemporary issues that face the world today. Furthermore, as a media conglomerate we understand the value of a brand that connotes a vision of meaningful and humane communication. Our partnership with the Global Brand Forum 2007 is therefore especially pertinent and we look forward to an enriching experience of knowledge sharing."
 
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Notes and Media Contacts »

For more information, please visit www.globalbrandforum.org or contact Ms. Jyoti at 00971 50 4295293.

About Real Media - Zee Network:

Real Media is a media and entertainment conglomerate which is the Middle East arm of the US$ 5 Billion Zee Network. Zee Network is a true blue Asian media powerhouse with a bouquet of over 24 television channels and is the only Asian network with 7 international beams. The network covers the entire spectrum of general entertainment, news, sports and movies. The network also has business interests in publishing, theme parks, multiplexes, gaming, film production and broadcast to name a few.

Real Media spearheads the group's operation in Middle East, Northern Africa and Pakistan. Headquartered at the Dubai Media City, UAE the corporation is committed to pioneering media and entertainment in this region. The company takes great pride in its state-of-art infrastructure, human resource and leadership. In just under two years Real Media has already established an indigenous channel Zee Arabiya focusing on the Middle East youth. More such multi-million dollar projects are on the anvil in the near future. New media and digital content are some of the blue chip areas this corporation is now venturing into.

For media enquiries, please contact:

Nadia Ejaz, PanGulf PR,
Tel: +971-4-295 3456; Fax: +971-4-295 1027; Cell: 050-245 7153

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