The event was attended by GMC enthusiasts, members of the media and GM Middle East management and marked the arrival of the all-new Acadia in showrooms across Jordan.
The cocktail reception and the seated dinner set the stage for GMC fans to get up close and personal with the 2007 GMC Acadia, captivating the audience with its compelling debut as it made its way down the spectacular runway. Attended by over 400 guests and featuring live musical performances, the event reflected the professional grade philosophy, high standards and commitment to excellence that are characteristic of the GMC brand.
Terry Johnsson, GM Latin America, Africa and Middle East (LAAM) Vice President, Middle East Operations, said: "What a fantastic evening this has been! For the first time, we have a luxury crossover SUV bearing the GMC badge... feast your eyes on the all-new GMC Acadia! With over 75 years of excellence, GMC is a brand that has truly stood the test of time and is clearly still the best of its kind, especially here in the Middle East. In GMC we have a great brand - one that constantly exceeds expectations - with great products and more on the way."
With its athletic design, the highly-anticipated Acadia adds a new dimension to the fastest growing vehicle segment in the region, offering superior levels of comfort, versatility and performance.
"Tonight's launch is a reflection of our commitment to continue to exceed expectations, as Jordan's GMC dealer" stated Raed Muti, Abu Khader Automotive General Manager. "We believe that the key to long term growth is giving our customers the best possible ownership experience by investing heavily in achieving customers satisfaction from the moment a customer first walks into our showroom until they return to by another GMC."
Perceived by many as a must-have on four wheels, the all-new Acadia features SUV versatility and car-like handling. It is fuel-efficient, family friendly and has the looks, practicality, comfort and room - an optical illusion on wheels - to set new standards in its segment.
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Abu Khader Automotive launches all-new GMC Acadia in Amman
- Jordan: Sunday, July 01 - 2007 at 15:55
- PRESS RELEASE
Abu Khader Automotive, GMC dealer in Jordan, brought together the worlds of fashion, automotive design and entertainment recently at a reception at Action Target to reveal the highly-anticipated, all-new GMC Acadia, the brand's first luxury crossover Sport Utility Vehicle (SUV).
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About Abu KhaderThe Abu Khader Group, specialized in providing spare auto parts, was established in the year 1949. Abu Khader Automotive (The Leading Vehicles Co.) was established as part of the Abu Khader Group with the aim of challenging the market with innovative products and services, with core focus on providing products and services pertaining to the automotive industry including spare parts, tires, lubricants, transport, battery manufacturing, and vehicle dealerships. The firm has established auto spare part outlets in neighboring countries such as Lebanon, Dubai, and Egypt and it has expanded into new fields such as education, computer hardware, and audio. The firm is run today by a team of well-trained and highly motivated professionals and it is their expertise that has helped it successfully run its operation through a modernly structured organizational framework. Today, Abu Khader Automotive is the agent of leading brands in the automotive field including Cadillac, HUMMER, GMC, Opel, Fiat, and Mitsubishi Fuso. Furthermore, the firm's administration is constantly looking for means to further expand its dealings across the region.
For more details, please contact:
TRACCS Jordan
Tel: (+962) 6 5924114
Fax: (+962) 6 5924334
Posted by Medilyn Manibo, Assistant News EditorSunday, July 01 - 2007 at 15:55 UAE local time (GMT+4)
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