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AMD launches ATI Radeon HD 2600 and ATI Radeon HD 2400 Series

  • United Arab Emirates: Tuesday, July 03 - 2007 at 13:46
  • PRESS RELEASE

AMD announced the arrival of the ATI Radeon HD 2600 and ATI Radeon HD 2400 series, the mid-range and entry-level graphics processors in the ATI Radeon HD 2000 series.

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  • AMD's HD2400 graphics card.
    AMD's HD2400 graphics card.
These next-generation graphics processing units (GPU) bring premium support for Windows Vista with feature-rich DirectX 10 graphics, and built-in multimedia functions for an immersive HD video experience on the PC.

The new graphics solutions deliver compelling performance and image quality at an unbelievable price point. The ATI Radeon HD 2600 and ATI Radeon 2400 series have enjoyed broad customer adoption and are designed into a significant number of major OEM mainstream and value DirectX® 10 PCs to be shipped in 2H07.

"The ATI Radeon HD 2600 and ATI Radeon HD 2400 series drive high definition innovation to the mainstream with an incredible price and performance proposition," said Gautam Srivastava, VP, Sales and Marketing and managing director for Middle East, Africa (MEA) and Pakistan. "With the launch of these new products, AMD is broadening the reach of The Ultimate Visual Experience™ by putting next-generation, DirectX® 10 discrete graphics technology within reach for more users than ever before."

The ATI Radeon HD 2600 and ATI Radeon HD 2400 series deliver remarkable gaming performance and maximize the HD visual effects within Windows Vista® and DirectX® 10.

The powerful second-generation unified shader architecture introduces the era of immersive HD gaming, delivering an ideal balance of high performance, advanced visual effects and breathtaking realism for both the casual and avid gamer. Gamers wanting more horsepower will discover that both series feature native ATI CrossFire™ technology, allowing for a wider variety of multi-GPU configurations.

The ATI Radeon HD 2600 series and ATI Radeon HD 2400 series provide powerful graphics performance for quick multitasking between applications with the Windows AeroTM 3D user interface. ATI Catalyst™ graphics management software is certified for Windows Vista™ and is designed for quick and easy setup of graphics, video, and multiple displays.

Both series feature the Unified Video Decoder (UVD) for advanced hardware HD video processing and HDMI with built-in HD audio controller for stunning big-screen entertainment. Home theater aficionados will be captivated by ATI Avivo™ HD technology that delivers sharp images and vibrant color fidelity for Blu-ray™ and HD DVD content.

With support for Blu-rayTM discs and HD DVDs, CyberLink's PowerDVD Ultra, now offers support for UVD technology from AMD, ensuring enhanced video quality with low CPU utilization.

Using an energy-efficient 65 nm process technology to reduce power consumption, certain ATI Radeon HD 2600 series and ATI Radeon HD 2400 series models are designed to be passively cooled for a quieter home theatre experience.
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About AMD

Advanced Micro Devices (NYSE: AMD) is a leading global provider of innovative processing solutions in the computing, graphics and consumer electronics markets. AMD is dedicated to driving open innovation, choice and industry growth by delivering superior customer-centric solutions that empower consumers and businesses worldwide.

Media Contact:

Mohammed Kharroubi/Priscilla Stanley
Asda'a Public Relations
Exclusive Affiliate of Edelman PR Worldwide in Middle East and North Africa
Tel: 04 3344550
Fax: 04 3344556

© 2007 Advanced Micro Devices, Inc. AMD, the AMD Arrow logo, Radeon, Avivo, Catalyst, CrossFire, The Ultimate Visual Experience and combinations thereof, are trademarks of Advanced Micro Devices, Inc. Microsoft Windows Vista and DirectX are registered trademarks of Microsoft Corporation in the U.S. and/or other jurisdictions. Other names are for informational purposes only and may be trademarks of their respective owners.

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