Abdali Psc launches new website

The website displays the latest in news updates, project developments and construction phases in this new urban regeneration project.

The innovative site uses a stylish and user-friendly design and allows visitors to explore every aspect about the upcoming project that is set to become the new business district of Amman and a major regional and international destination for both visitors and businesses alike.

Luna Madi, Marketing Director of Abdali Psc. stated: "Not only does the Abdali website serve to inform and inspire, but it is also a vital marketing and business tool in an increasingly competitive real estate market. It has the power to take the audience on a visual tour like no other medium can and maintain a steady flow of information and project updates to the public. It acts as our broadcast center to the world and an entry point into the iconic development taking place in the heart of Amman."

As a major player in the Jordanian real estate industry, Abdali Investment and Development has achieved its number one market position by fostering a creative and innovative approach to real estate with the creation of the new Abdali downtown. The website renovation enables Jordanians to witness the birth of their new downtown and creates a unique business information portal to the world. In the process of designing the site, Abdali Psc. revised and updated the content and graphical interface to provide a modern, informative and easy to navigate website that would allow all users to enter the world of Abdali with ease and learn more about future developments.

With a built-up-area of 1 million sqm and a total cost of over US$1.5 billion, the Abdali downtown is redefining Amman, giving rise to a modern city that is both cosmopolitan and international in character. A mixed-use master planned development, Abdali is already garnering praise for its cutting edge design and its perfect synergy with Amman's urban identity. It is set to be completed by early 2010.