Lamarthe Paris opens first boutique in UAE at Dubai Festival City
- United Arab Emirates: Wednesday, July 04 - 2007 at 12:45
- PRESS RELEASE
French fine leather goods company Lamarthe Paris is proud to announce the opening of its first boutique in the UAE at Dubai Festival City.
The concept of the Lamarthe boutique is built upon the art of reflection, the material used is a combination of wood, tinted glass and mirrors, leather finishing and other refined material that gives the boutique a touch of sophisticated elegance. The boutique's architectural design is not only modern and contemporary, but also has a touch of history and a distinctive feel of the old times. The Lamarthe design strives to become a woman's signature of style and individuality, carrying the Lamarthe brand she can truly feel her best and be proud of her reflection.
Considered by many as the world's most luxurious leather goods, Lamarthe Paris handbags are works of art that demand attention and respect. Handcrafted of the finest leather, each Lamarthe Paris purse is a testament to elegance.
The face of Lamarthe Paris is American actress and model Elletra Rossellini (daughter of film icon Isabella Rossellini) who perfectly portrays the Lamarthe image of contemporary elegance and impeccable luxury. "Tough yet casual, totally Left Bank, drop dead gorgeous with more wit than she knows what to do with ... Lamarthe is Elletra, Elletra, is Lamarthe," says Lamarthe Paris.
"We are thrilled to be opening the first Lamarthe Paris boutique in the UAE, a classic name in Parisian fashion and amongst the world's leading upmarket fine leather goods brands. We are thoroughly committed to developing and establishing the Lamarthe brand in the UAE market," says Xavier Bouin, Managing Director of Euroluxe LLC.
Founded in 1930 by Alfred Lamarthe and represented by the company emblem of the unicorn symbolising purity, strength, and beauty, the company holds a rich history along with spectacular design.
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Notes and media contacts
For further Information please contact:Emma Scanlan - d'Events
Tel: +9714 331 1104
Fax: +9714 331 6612
About Lamarthe Paris
In 1930, Alfred Lamarthe founded his eponymous luxury leather goods company in the heart of Paris. After patenting several accessories innovations, Lamarthe opened his first boutique in 1936. He quickly acquired a loyal clientele of some of the most fashionable women in France. He believed firmly that his creations must be as functional as they were beautiful, a standard to which Lamarthe products have been held for over 75 years.
Today, Lamarthe handbags and accessories are some of Europe's top sellers. Lamarthe boasts two monobrand boutiques in Paris, two in Spain (Barcelona and Valencia), and one in Shanghai. Lamarthe is also sold in some of the world's top department stores including Le Bon Marché, Printemps, Galeries Lafayette, El Corte Inglès, Isetan, and David Jones.
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