HSBC instills saving habits in children

The session was part of Dubai Women's Association programme and organised by Dubai International Financial Centre.

HSBC staff, Philomena Fernandes and Adnan Wajdi, Status Relationship Managers, delivered a presentation to around 100 children about the value of money. The presentation sought to explain to them the importance of saving, how to be careful with money, planning expenditure, and describing the role of a bank such as HSBC. The children also learnt about HSBC's Children's saving account, HeadStart.

The participating children had the opportunity to take part in a quiz about HeadStart. Five winners won a special reward of AED500 credited to each of their new HeadStart accounts. Small safe boxes were also distributed to all children to encourage them to save.

"HSBC recognises the importance of children's financial education and instilling values such as saving. We hope through our presentation today children would have learned about the value of money, its history and some ideas to help them save their money. In addition, the children had the chance to learn about the bank and the world of work in a fun and absorbing way," said Shaker Zainal, Bur Dubai District Senior Manager, HSBC Bank Middle East Limited.

HeadStart is a comprehensive package for parents to save for their children's future. Designed with a child's financial future in mind, HeadStart will help them give the required financial support for their journey through life.

"Through customer research we launched HeadStart as our youth proposition by listening to what children, teenagers and parents want. It is an encouraging way to help the children to better understand the value of money," he added.