The duty free "SHOP" brochure is being launched at an appropriate time; just a week after Gulf Air introduced a new completely revamped network. The new schedule has been prepared, keeping in mind the time-conscious business traveller, who wants to fly out and return on the same day and, other passengers, who want great connecting flights to other destinations.
"Gulf Air is entering a new era of change and in this latest edition we present a fresh, new look shopping magazine full of luxury brands and innovation at unbeatable prices. We all love to shop and doing it at 35,000ft is an extra thrill," says Gulf Air Executive Vice President Marketing and Sales, Lee Shave.
The magazine has undergone a dramatic transformation in design and presentation giving a contemporary feel and a greater impact. The inflight duty free catalog complements the newly launched onboard Gulf Life and On Air publication.
The brochure showcases world's premier fragrance houses including, Christian Dior, Dolce & Gabbana, Issey Miyaki, Giorgio Armani, Burberry, Calvin Klein and Dunhill to name but a few from a cast range of international brands.
Within the magazine there are also 18 regional and world exclusives, including contemporary time pieces from Zeades of Monte Carlo and classic designs from Tommy Hilfiger.
Frequent flyer members will continue to be rewarded with miles on their onboard duty free purchases of over USD100.
"We want our passengers to enjoy their travel with us and, with our constant efforts to innovate and improve our services we are confident they will have a delightful onboard shopping and travel experience," Mr. Shave concludes.
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Gulf Air launches new duty free magazine
- Bahrain: Tuesday, July 10 - 2007 at 12:34
- PRESS RELEASE
Gulf Air has introduced its second duty free magazine for 2007 offering travellers a new, unique and exciting onboard shopping experience with the region's most established carrier.
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About Gulf Air:Founded in 1950, Gulf Air, owned by the Kingdom of Bahrain is the only truly Pan Gulf carrier in the Middle East region.
The regional, geographic and cultural values that the airline has embraced over more than half a century are still central to defining its brand and service ethos.
Today the airline's network stretches from Europe to Asia and covers 40 cities in 26 countries. The fleet comprises 28 aircraft and has the distinct advantage of possessing the strongest network across the Middle East.
A new strategy to create a platform for sustained commercial operation has been put in place as part of a two-phased turnaround programme announced in April 2007 by the airline's new President and Chief Executive André Dosé.
Gulf Air's onboard service caters high quality products and services, including the innovative, unique and award winning Sky Chefs and Sky Nannies.
Some of the notable recognition include:
Best Onboard Catering in First Class 2006 (Sky Trax Awards)
Best Onboard Catering in Business Class 2006 (Sky Trax Awards)
Best Business Airline 2006 (British Travel Awards)
Best Onboard Service 2006 (Gold) (Mercury Awards)
Best Onboard Catering in First Class 2005 (Sky Trax Awards)
Best Onboard Catering in Business Class 2005(Sky Trax Awards)
Best designed in-flight magazine 2005 (American Creativity Awards)
Middle East Leading First Class Airline 2005 (World Travel Awards)
World's Leading Airport Lounge 2005 (World Travel Awards)
Middle East region's best airport restaurant for its restaurant in Bahrain International Airport lounge 2005 (PAX International Readership Awards)
Official Airline and Sponsor of the Gulf Air Bahrain Grand Prix 2008
For further information please contact:
GULF AIR PRESS OFFICE
T: +973 17 338821
F: +973 17 338207
Posted by Rushika Kheradia, Assistant News EditorTuesday, July 10 - 2007 at 12:34 UAE local time (GMT+4)
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