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Saturday, November 14 - 2009

Europe online advertising boom

  • Thursday, July 12 - 2007 at 08:50

The value of online advertising in Europe will reach $22bn by 2012, more than double that of 2006, according to research firm Forrester, cited by the BBC. Forrester said online adverts would account for an 18% market share by then, up from 6% now. European internet users spend 14.3 hours a week online, compared with 11.3 hours watching TV, and 4.4 hours reading newspapers or magazines, Forrester said.

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