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Back to school - Shoe Mart's new collection offer latest in style & comfort
- United Arab Emirates: Wednesday, July 25 - 2007 at 14:31
- PRESS RELEASE
It is that time of the year when children return from their long awaited two month summer vacation to get back and hit the books.
Once again the early morning bus routines and extra classes that they have to attend. While these are things kids cannot miss out on, the new back to school collection is something they can look forward to.
Shoe Mart, the region's first footwear chain to start the 'Back to School' collection in the region - have unveiled their latest collection that offer not only comfort but also style to school going children. "We have always catered to our young customers' needs and put together the Children's 'Back to School' range as it is important for their growing feet to have both comfort as well as support. This range will take children through their long hours at school comfortably. These days children are also very fashion conscious and this is another fact we keep in mind while we design this range," said Bharat Melwani, Senior Buyer, Shoe Mart.
The collection
The range is meant for both boys & girls and is technologically designed to offer children with the comfort of sneakers and still not stray away from the formal black school-shoes look as most schools demand. The collection offers everything that adds comfort to feet - from molded soles, arch support and ankle cushioning to extra soft insoles.
In addition to shoes, children can also avail a range of stylish school bags from this season's Back to school range. Available in a wide range of colors, these bags have enough space to carry a heavy pile of books and are also trendy.
Back to School Collection from Shoe Mart.
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Posted by Anne-Birte Stensgaard, Senior News Editor
Wednesday, July 25 - 2007 at 14:31 UAE local time (GMT+4)
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About SHOE MART:
SHOE MART is a leading chain of footwear stores, offering a galore of branded and value-for-money goods for a diverse audience, all under one roof. Today it is a household name in footwear and accessories. This concept took shape when it started its operations in March 1990 in Dubai, UAE. Since its inception, SHOE MART has grown from a single shoe store to one of the largest 'footwear and accessories' retail chains in the GCC region comprising of 97 stores spread across UAE, Bahrain, Saudi Arabia, Qatar, Jordan, Oman, Kuwait and Spain.
Keeping in line with the changing trends in the footwear business, SHOE MART today retails a great collection of fashionable and comfortable - formal, casual and sport shoes, from over 30 countries around the globe; thereby satisfying customer needs. SHOEMART offers an extensive range of footwear from value-for-money shoes to leading international
brands like Adidas, Bata (Italy), Barbie, Clarks, Ecco, Filanto, Guess, Hush Puppies, Imac, Lee Cooper, Power, Puma, Red Tape, Reebok and Skechers. One can also find accessories such as belts, jewellery cases, handbags, luggage bags, purses, school bags, and an array of shoe care products, socks, suitcases and wallets, all under one roof. In addition to this, SHOE MART also has individual concept stores for famous international brands such as Bata (Italy), Ecco, Pablosky, Pretty Fit, and Shelly's.
For more information, contact:
Anju Rajendran
Partnership PR,
Tel: 04-341 5558
www.partnershipme.com
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