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Regional businesses lag behind in adopting e-commerce, reveals a new book by Dubai academic

  • United Arab Emirates: Thursday, July 26 - 2007 at 14:34
  • PRESS RELEASE

Security concerns are the primary reason for low adoption rates of e-commerce amongst small businesses, reports a recent book titled 'E-Commerce in Regional Small to Medium Enterprises' authored by professors from the University of Wollongong.

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  • Dr. Lejla Vrazalic, Associate professor at UOW and co-author of the book.
    Dr. Lejla Vrazalic, Associate professor at UOW and co-author of the book.
The book, an outcome of studies spanning two years, shows that regional SMEs in developed countries of Australia, Sweden and the United States have low e-commerce adoption rates. The authors, Dr. Lejla Vrazalic and Dr. Robert McGregor, associate professors at the University of Wollongong in Dubai and Australia respectively, say the findings have important lessons for Gulf countries.

The book endorses the widely held view that security concerns prevent small businesses from adopting e-commerce. It is also consistent with the view that small businesses generally do not have the same access to technical resources and expertise that larger organisations do. As a result, the security concerns become a major barrier.

"Governments that wish to promote e-commerce practices in small businesses need to understand the mindset of the group when devising policies" said Dr. Vrazalic.

"Small businesses cannot be treated as a homogenous group of organisations. They require tailored programs to assist with e-commerce implementation. These programs should provide expertise to initiate e-commerce and also draw from the collective experiences of small businesses in implementing e-commerce."


The flourishing economy of the UAE has led to a number of government initiatives promoting a leading innovation-based knowledge economy, the most notable being establishment of "smart cities" such as the Dubai Internet City and its US$ 1.3 bn expansion project due for completion by year-end. The government also has ambitious plan for e-government services.

According to the schedule set by the UAE Vice President & Prime Minister and Ruler of Dubai, Sheikh Mohammed Bin Rashid Al Maktoum, 90% of government services and 50% of public transactions are to go online by the end of 2007. However, the major IT-using companies are large corporates in the banking, telecommunications, energy, transport sectors and government departments themselves. The small and medium businesses lag behind their larger counterparts.

"It is in governments' interest to promote e-business in small businesses because small businesses are the backbone of the economy. E-business is an enabler that allows small businesses to compete in the international arena and also promotes exports," says Dr. Vrazalic.

Prof. Nick van der Walt, CEO, University of Wollongong in Dubai, commented, "The book pinpoints factors that are hampering the wider use of e-commerce among small businesses, to the detriment of economies globally. It is rich in lessons for the Gulf region as well, because governments here are spending large sums of resources on promoting e-business and e-government."
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About University of Wollongong Dubai

Established 15 years ago, UOWD was the first Australian university in Dubai to be licensed by the UAE Ministry of Higher Education & Scientific Research. Located at Knowledge Village, it boasts 2500 students from 80 different nationalities. It is part of one of Australia's best performing research institutions, University of Wollongong Australia (UOW) which is recognised as one of the top Australian universities for excellence in teaching performance.

PR Contacts:

Anthony D'Silva
Tel. +971 50 4571624,
Mohammad Meraj
Marketing Manager - UAE, University of Wollongong in Dubai
Tel: +9714 3672425

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