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Wednesday, November 11 - 2009

Starlink appointed to provide Hala cards for Qtel

Starlink, Qatar's premier telecommunications and media entertainment retailer, is rapidly increasing electronic services for Qatar Telecom (Qtel) products throughout Qatar with the signing of the Al Meera Cooperative.

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  • Alan Sinfield, CEO of Starlink.
    Alan Sinfield, CEO of Starlink.
Starlink, was recently appointed by Qtel to provide Hala cards and other products such as WiFi, Ebhar and Q-Card via an e-Voucher solution to retail outlets in Qatar. To date leading companies such as MegaMart, Dasman, Q-Mart, Safari, Lulu, Mamoura and many other retailers have gone "electronic". This latest landmark agreement with Al Meera will provide Starlink with an even wider market outreach. Al Meera has more than 24 sales outlets throughout Qatar, reaching thousands of customers every week.

The introduction of the e-vouchers system has numerous advantages both for the retailer and for the consumer compared to the previous scratch cards. For the consumer it means; no more scratching of physical cards and more convenience as the e-Vouchers are available from more outlets other than just the usual supermarket or local grocer. Starlink has also partnered with Doha Bank, Q-Post, Teyseer and Woqod and many other channels to expand the number of points of sale where vouchers can be purchased to better provide Qtel customers with ease of access to Top-up facilities. Less traditional channels where Starlink has implemented e-Vouchers include Cafes, Restaurants, Petrol Station Pump attendants, etc. Starlink also sells the e-vouchers via www.starlinkworld.com and their own self-service vending machines (ATMs) being installed throughout Qatar.

"The e-Vouchers are dispensed from a small point of sale terminal (similar to a credit card swipe machine) and are available for all denominations of Hala, WiFi, Ebhar and Q-Card. From a retailer's perspective, the e-Voucher solution is very attractive and the number of points of sale are increasing daily. Retailers have found that e-Vouchers remove their logistics & delivery issues as everything is immediately available online from Starlink's server system. Additionally, retailers have no storage or security issues as they do with Scratch cards. Ordering is done as you go - on demand, which allows much more flexibility for the retailers and expands their sales and revenue earning opportunities", commented Alan Sinfield, CEO of Starlink.

Starlink is a premier Telecommunications & Media Entertainment company, which recently launched retail operations in Qatar. Starlink Retail Sales outlets and can be found at Royal Plaza, The Mall, City Centre, Muntaza, Musheireb, Souk Al Atiya and many other new locations opening soon throughout the Country to include the Corniche, Nasr Street and others.
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About Starlink
Starlink is an International company that has launched a new communications, media and TV entertainment retail distribution business in Qatar. The first start up operation is fully underway in Qatar with plans to expand the business throughout the Middle East and globally in the immediate future. In Qatar, Starlink is implementing Direct Retail outlets, Indirect Dealers and Resellers and a full service Corporate solutions team. Starlink's operations are based on a 'one-stop-shop' concept to provide customers with all their Communications (e.g. Telecom, Internet, etc.) and TV Entertainment needs in one location, with full after sales and maintenance support for both Satellite services and mobile handsets.

Starlink is the Premium Partner for Qtel and Showtime with the capability to sell Qtel products and services, and install Showtime Satellite packages that include the complete range of Showtime subscription services. Starlink Sales Outlets include the Royal Plaza, The Mall, Muntaza and Musheireb. Other locations opening soon include City Centre, Centrepoint, Souk Al Atiya, Nasr Street, among others.

More information about Starlink is available at www.starlinkworld.com

Released on behalf of Starlink by Hill & Knowlton - for further information or to arrange an interview, please contact:

Alan Sinfield
Chief Executive Officer
Starlink
Tel: +974 447 9212

Julietta Mirghani
Senior Account Executive
Hill & Knowlton, Qatar
Tel: +974 413 1260

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