Graff reopens luxury showroom in Wafi City

The showroom features opulent interiors which serves as the ideal setting for Graff's lavish diamond jewellery collections, earning for it the Queen's Award four times, and the admiration of royalty and celebrities around the world.

Tawhid Abdullah, Managing Director of Damas, a partner of the House of Graff in the UAE, said:

"We are very pleased to announce the reopening of the Graff showroom in Wafi City. The House of Graff and its local partners are determined to help realize Dubai's vision of becoming the luxury destination of choice in the region and the rest of the world. Our loyal clientele can expect from the showroom the exclusive array of the world's most magnificent jewels and the same high standard of customer service Graff has been known for. With the full assistance of the Dubai Government, it is business as usual for Graff."

Mohi-din Bin Hendi, Chairman of the Bin Hendi Group, another partner of the House of Graff, commented: "We laud the efforts of the Dubai Government in looking after the safety of our enterprises and the retail sector in general. The challenges that have come our way in recent months have only strengthened our resolve to go further with our investments in the country. The reopening of the Graff showroom in Wafi City is a healthy sign of Dubai's continued social and economic progress."

The House of Graff, which has established strong presence in major fashion capitals around the world, has made tremendous success in the Middle East. It has captured the attention of the region's high end market and continues to draw in new clients from the expat community as well as tourists. To date it operates in three locations in Dubai - Saks Fifth Avenue, Wafi City & Damas Les Exclusives Burj Al Arab.

The House of Graff guarantees the best in diamond jewellery. Its founder, Laurence Graff, in whose hands have passed the most important diamonds ever found, has acquired some of the most celebrated diamonds including the 603-carat diamond Lesotho Promise which ranks as the 15th largest diamond ever discovered as well as The Hope of Africa (115. 91 carats), The Paragon (137.82 carats), The Sarah (132.43 carats), The Star of America (100.57 carats) and The Golden Star (101.28 carats).

With its strong foothold in the country's flourishing luxury market, Graff continues to be the world leader in diamonds and fine jewellery with a unique commitment to product, craft and clientele.