Habitat, Zee TV' s UAE property and lifestyle show now available on Zee TV, UK beam
- United Arab Emirates: Thursday, August 16 - 2007 at 13:13
- PRESS RELEASE
After its immensely successful debut in the UAE, Dubai-based property and lifestyle show, Habitat, is now being aired in the UK, beginning August 12th, in response to popular demand.
Commenting on the induction of the show for UK audiences, Rajeev Kheror, Creative and Programming Head, Zee TV Middle East, said: "Habitat maintains a global perspective of local property and lifestyle issues in the Middle East. A huge amount of Asian audiences in the UK have a growing interest in freehold property investments and Asian living habits of this region. Habitat will satisfy this need for the international audience, and in the coming future, showcase UK real estate developments and lifestyles in the program."
Additionally, Habitat's slick format, sharp research, and state-of-the-art production team have made the demand for the programme even higher.
Habitat will be aired in the UK every Sunday at 10pm with repeat shows aired at 8:30 am, also on Sundays. In total, the programme will reach more than 200,000 South Asian households across the UK.
Manoj Matthew, VP-Marketing & Corporate Communications, Real Media-Zee Network, said: "The demand for this show amongst UK's South Asian communities vindicates the state-of-the-art production of Habitat and proves, yet again, that real estate in the UAE and GCC remains a hot topic in the international arena. From rotating towers to flying villas to smart homes, Habitat gives audiences the low-down on it all."
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Notes and Media Contacts »
Real Media is a media and entertainment conglomerate which is the Middle East arm of the US$ 5 Billion Zee Network. Zee Network is a truly blue Asian media powerhouse with a bouquet of over 24 television channels and is the only Asian network with 7 international beams. The network covers the entire spectrum of general entertainment, news, sports and movies. It also has business interests in publishing, theme parks, multiplexes, gaming, film production and broadcast, to name a few.
Real Media spearheads the group's operation in the Middle East, North Africa and Pakistan. Headquartered at the Dubai Media City, UAE, the corporation is committed to pioneering media and entertainment innovations in this region. The company takes great pride in its state-of-art infrastructure, human resources and leadership. In just under two years, Real Media has already established an indigenous channel, Zee Arabiya, that focuses on the Middle East youth. Similar, multi-million dollar projects are also on the horizon of the near future. New media and digital content are some of the new blue chip areas that the corporation is currently venturing into.
About Zee TV Middle East
Zee TV Middle East is one of the first Asian channels from the Indian Sub Continent to have a dedicated Middle East beam for its viewers in the Middle East and Pakistan. It caters to the vast diaspora of Indian sub-continent expats in the region. Zee TV is a general entertainment channel available of Pehla, E Vision and Qatar Cable. Apart from being a preferred Asian channel in many leading hotels and other Multiple Dwelling Units (MuDs). Zee TV's programming delivers a variety of choices for all segments of the audience, including primetime comedy and drama series, television movies, miniseries, theatrical films, specials, children's programs, daytime dramas, game shows, and late night shows. Zee has always believed in bringing innovative programming to its Middle East viewers. Since its inception the channel was brought ground-breaking programming like Gulf Pulse, Sa Re Ga Ma Pa Middle East Challenge, Anthakshari Middle East Masti, and many more. Zee TV Middle East entertains 2.6 Million viewers in the G.C.C.
For more information, please contact:
Nadia Ejaz, PanGulf PR
Tel: +971-4-295 3456
Fax: +971-4-295 1027
Cell: 050-245 7153
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