Tiffany & Co. ushers in the latest jewels from its classic Atlas collection

With its latest selection of elegant and dazzling jewellery creations, the highly respected luxury brand once again asserts its undoubted prowess as a jeweller of reckoning. The collection's perennial inspiration remains one of Tiffany's most celebrated features - the famous Atlas clock -- which graces the iconic façade of the Tiffany & Co. headquarters in New York. The memorable design is dominated by statuesque Roman numerals.

The Atlas collection is crafted in 18k yellow gold and white gold, in both matte and polished textures, with just the right sprinkling of diamonds. The result is an array of sophisticated jewels, from pendant chains, bangles, medallion pendants, charms bracelets to rings.

'Atlas remains one of Tiffany & Co.'s most popular offerings. Its jewels of contemporary elegance and stylish appeal will definitely create a strong impression among discerning jewellery lovers in the country. Versatility being one of the hallmarks of the collection, Atlas pieces can be worn to complement both day and evening wear. The collection presents prime jewels every woman would definitely love to wear,'

said Pegah Goldooz, General Manager of Tiffany & Co. in the UAE.

One of the most well-known collections from the world-famous design house, Atlas plays with several elements, foremost being Roman numerals and circles of various diameters, both of which are juxtaposed with geometric artistry. Perfect proportion comes naturally in this collection, as in all Tiffany & Co.'s extensive offerings. One discovers that a neat and stately row of Roman numerals, fenced closely on either side by horizontal lines, gets transformed into a very arresting and attractive bangle, in white gold and yellow gold. The Atlas bangle is a perfect piece of jewellery that goes well in the boardroom as well as for an evening out.

For those with a penchant for charm bracelets, Atlas assembles bold toggle links on which it temptingly dangles its favourite Roman numerals in cube, medallion and linear shapes. Circular and square medallion pendants, on the other hand, feature Roman numerals radiating like the sun's rays, amidst or around a ring of brilliants. Swing these very fetching pendants on a 16-inch Tiffany chain and simply watch the crowd's reaction.

Men would be happy to opt for medallions on 20-inch leather cords, with stunning effect. The Roman numerals again appear on sleek, vertical pendants in rectangular shapes, and a sprinkling of diamonds which the chic and fashionable will find highly desirable.

Atlas rings are the perfect accent to the discerning woman's tasteful ensemble, and are extremely versatile in design options, with their row of Roman numerals encircling your finger and dazzling with a neat row of brilliants. Tiffany & Co.'s Atlas collection offers just the perfect gift for that special occasion you had in mind. Make it all the more memorable by wrapping it in Tiffany & Co.'s famous Blue Box with an extravagant furl of ribbon in sparkling white satin.

The elegant Atlas Collection is now available at all Tiffany & Co. boutiques in Dubai and Abu Dhabi.