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Stroer Group enters Dubai market
- United Arab Emirates: Thursday, September 20 - 2007 at 08:06
Germany's Stroer Group has bought a 60% stake in the Dubai's Concept Outdoor as it makes its entry into the UAE's booming advertising market. Stroer is ranked number one amongst the German outdoor media players and is placed third amongst its European competition. The Group markets 255,000 advertising faces in twelve countries and will reach net sales of more than $650m in 2007.
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Jeff Florian, Senior ReporterThursday, September 20 - 2007 at 08:06 UAE local time (GMT+4)
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