Index : Latest Audio : Executive Views : Executive Views - Jeff Fardell, CEO Mexx, pt 1
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| Jeff Fardell, VP Mexx Brand & CEO Mexx Europe |
Executive Views - Jeff Fardell, CEO Mexx, pt 1/2
'European, contemporary and effortless' - the three key building blocks of Mexx's DNA according to their CEO, Jeff Fardell. In this part he talks about their heritage, the Indian connection, how the name Mexx was derived and then moves on to look at power brands and Liz Claiborne.
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Phil Blizzard, Programme Director/Producer, AME Info RadioMonday, September 24 - 2007 at 12:43 UAE local time (GMT+4)
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This Article was updated on Tuesday, September 25 - 2007
Index : Latest Audio : Executive Views : Executive Views - Jeff Fardell, CEO Mexx, pt 1 Browse audio clips
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