Making its 2nd appearance at the international event, Emaar will highlight the company's flagship projects including Downtown Burj Dubai, King Abdullah Economic City in Saudi Arabia and several master-planned communities in its international markets such as Egypt, Syria and Morocco.
"Emaar's participation in EXPO REAL 2007 demonstrates our international expansion plan, which is in line with our Vision 2010 to become one of the most valuable companies in the world," said Issam Galadari, Managing Director, Emaar International - Middle East and North Africa.
He added: "As a trade fair hosting some of the word's high-profile developers, investors and global industry professionals, EXPO REAL is a perfect venue for enhancing the awareness of our projects on a global scale. It also showcases Dubai's ever expanding and inspirational architectural infrastructure to a widened global audience, creating an invaluable networking platform for key investors."
Key attractions at the Emaar stand will include the mixed-use Downtown Burj Dubai community, including Burj Dubai, the world's tallest building and free-standing structure.
"Burj Dubai is a milestone for Dubai as well as the multinational team of over 5,000 people who work to make this iconic structure a symbol of human achievement," added Mr Galadari. "While Burj Dubai will obviously be a centre of attraction at the event, we also want to streamline investor interest on our eclectic portfolio of projects."
Emaar will also display the recently launched Marassi residential development in Egypt, along with the Eighth Gate master planned community project in Damascus, Syria, and Emaar's ongoing and expansive developments in Morocco, comprising Amelkis II and III, Bahia Bay, Oukaimeden, Tinja and Saphira communities.
Replicating its successful business model in Dubai, Emaar is extending its expertise in creating master-planned communities to international markets. Simultaneously, Emaar is developing new competencies in hospitality & leisure, malls, education, healthcare and finance, which have evolved from its integrated approach to customer service and property development.
Emaar has highlighted the remarkable global growth of the company by debuting on the Financial Times Global 500 ranking, which provides an annual snapshot of the world's largest companies.
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Emaar demonstrates flagship and international projects at EXPO REAL 2007 in Munich
- United Arab Emirates: Saturday, October 06 - 2007 at 10:49
- PRESS RELEASE
Emaar Properties, a global developer with significant presence in 36 active markets, is showcasing its international and flagship development projects at EXPO REAL 2007, a global trade exhibition to be held at the New Munich Trade Fair Centre, Munich, Germany from October 8 to 10, 2007.
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About Emaar Properties PJSCEmaar Properties PJSC is one of the world's largest real estate companies and is rapidly evolving to become a global provider of premier lifestyles. Powered by its Vision 2010 to become one of the most valuable companies in the world, Emaar is charting a new course of growth with a two-pronged strategy of geographical expansion and business segmentation.
Emaar has highlighted its remarkable global growth by debuting on the Financial Times Global 500 ranking, which provides an annual snapshot of the world's largest companies. Emaar has been assigned A- and A3 ratings with stable outlook by Standard & Poor's and Moody's Investor Services, respectively.
Replicating its successful business model in Dubai, Emaar is extending its expertise in creating master-planned communities to international markets. Emaar is also developing new competencies in malls, hospitality & leisure, education, healthcare and finance, which have evolved from its integrated approach to customer service and property development.
Listed on the Dubai Financial Market, part of the Dow Jones Arabia Titans Index and certified to ISO9001:2000 for quality standards, Emaar is developing Burj Dubai, the world's tallest building and free-standing structure the world's tallest tower, and The Dubai Mall, one of the world's largest shopping and entertainment destinations. In Saudi Arabia, Emaar is developing the US$26.6 billion King Abdullah Economic City, the region's largest private sector-led project. Emaar's portfolio currently covers the following countries: the UAE, Saudi Arabia, Jordan, Syria, Lebanon, Morocco, Egypt, Turkey, Libya, India, Pakistan, Indonesia, the US, the UK, France and Canada.
An award-winning developer, Emaar has strengthened its product sale competencies, market reach and best practices through strategic acquisitions and joint ventures. Emaar acquired John Laing Homes, America's second largest privately held home builder; Hamptons International, UK's premier realtor; and formed a joint venture with US-based Turner International to strengthen execution capabilities.
Emaar has joined hands with Giorgio Armani and Accor Hotels to strengthen its presence in hospitality, and will launch ten luxury Armani Hotels & Resorts world-wide and 100 Formule 1 budget hotels in India. The company is opening educational institutions and healthcare centres in South Asia, Middle East and North Africa and the Subcontinent. Emaar acquired Singapore-based leading education provider, Raffles Campus, to extend expertise to its educational institutions.
Emaar holds 30 per cent equity in Dubai Bank, focused on retail and commercial banking. Emaar is also the largest shareholder in Amlak Finance, UAE's leading Islamic home financing company.
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Kelly Home / Nivine William
ASDA'A Public Relations
Exclusive Affiliate of Edelman PR Worldwide in Middle East & North Africa
Tel: (+971 4) 335 5969
Fax: (+971 4) 335 6080
Posted by Medilyn Manibo, Assistant News EditorSaturday, October 06 - 2007 at 10:49 UAE local time (GMT+4)
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