Nissan pre-launches four new models

The event included the reveal of the four new models from Nissan; the all-new Nissan Altima and the three additions to the SUV segment Nissan Qashqai, Navara and Xterra, before their official launch in the GCC markets.

"Nissan is committed to providing the right products for its fleet customers, taking into consideration design, performance and uniqueness with a competitive cost of ownership. With the help of our dedicated dealers around the region offering high quality services; we offer the best solution to our clientele," commented Ibrahim Abou Samra, Fleet Sales Manager at Nissan Middle East.

The existing sedan line up of Sunny, Tiida sedan and hatchback welcomed the cherry on top; the all new Nissan Altima 2008. The new vehicle further confirms its status as the alternative to ordinary cars, with an array of advanced features that set it straight ahead of all competitors in its class. A fleet representative commented: "When the Altima first came to the region, we didn't think it could have been any better. But with the all new Altima, we are pleasantly surprised and further convinced of Nissan's innovative and distinctive products".

On the other hand, the fleet representatives also admired the new additions to the largest SUV line up in the region, providing further options and proving more capabilities and versatility from Nissan. In addition to catering to different age groups and lifestyles, Nissan's new models, especially the Navara also present the perfect solution for personal and commercial use.

Along with presenting the key features of the new models, the fleet customers experienced the performance of the new vehicles during a test drive activity. "We wanted our customers to be confident that we are giving them the ideal solution for their business. In addition to the low cost of ownership they enjoy with Nissan vehicles, our dealers are presenting fleet offers that are highly competitive and focused on long term partnership with our loyal customers."

Many fleet representatives placed their orders on the spot, saying that Nissan offered them the solution they wanted for new models that combine durability with elegance and ergonomics; the perfect combination for fleet cars.

"At Nissan, we understand what fleet managers are looking for; vehicles that meet the drivers' demands for durability and economy, backed by comprehensive maintenance and servicing teams to keep the fleet on the road. With high maintenance standards and a dedicated network for fleet customers, Nissan's after sales service reinforces the strong residual values built into each of our fleet vehicles. At Nissan we believe highly trained people are key to business success. Keeping up with the evolution of the fleet industry we've structured the Nissan Fleet team to ensure that fleet owners get specialist knowledge relevant to their business requirements and queries, saving their time and increasing their productivity," concluded Abou Samra.