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MxN Middle East FZ-LLC announces that it has completed the sale of a Digital Signage Software Solution to Kuwait Finance House

  • United Arab Emirates: Monday, October 15 - 2007 at 12:40
  • PRESS RELEASE

MxN Middle East today announced the sale of a Digital Signage Software Solution to Kuwait Finance House based in Kuwait.

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The solution includes the sale of video distribution hardware that uses CAT 5 technology. This is MxN's first foray into the Kuwaiti Market.

'We chose MxN after extensive research in the marketplace to find a supplier who can also help us grow the signage solution in our showrooms' says Zaid Al-Sadoon, Customer Service Manager of Kuwait Finance House. This solution allows for a fully managed Digital Signage Network that will include advertisements, as well as various local, community and store messages. MxN was appointed to provide a total solution including hardware, software, training and ongoing support.

KFH was looking for ways to better communicate internally within its showrooms to its customers. 'Now an ad can be launched to the entire Network in a matter of minutes' says Al-Sadoon. The resulting solution provides KFH with a high-impact Digital Signage Network capable of uploading, scheduling and the ability to manage the media content via the Internet.

'At MxN we take great pleasure in our first sale in the Kuwaiti Market' say Aref Chamli, Sales and Marketing Manager of MxN.

Preliminary research indicates that the 'out of home' media industry is growing at a very fast rate. The signage sector is constantly looking for innovative cost effective solutions that will produce great results.

'MxN has demonstrated a great degree of flexibility and professionalism in the work they have done to help us launch this network. They have demonstrated a clear understanding of what is required to setup a Digital Signage network', continued Al-Sadoon.
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Notes and media contacts

About MxN

MxN provides technology, consultation and content services to clients and customers throughout the Middle East, Europe and Asia. MxN has its corporate headquarters in Dubai's prestigious Dubai Media City. MxN focuses on providing innovative, robust and flexible technologies that fuel the digital communications industry. MxN delivers solutions giving its partners and clients the ability to effectively communicate with their targeted audiences providing customizable digital marketing tools that include first of its kind features, such as multi-zone video and multi-channel audio playback.

About Kuwait Finance House
Kuwait Finance House (KFH) was established in the State of Kuwait in 1977, as the first bank operating in accordance with the Islamic Shari'a. KFH is listed in Kuwait Stock Exchange (KSE), with a market capitalization of KD 3.133 billion as of 31 December 2006. Assets total KD 6.314 billion and deposits amount to KD 3.730 billion, representing 25% of the total deposits in the Kuwaiti market as per the balance sheet of 2006.

KFH provides a wide range of Islamic Shari'a compliant products and services, covering banking, real estate, trade finance, investment portfolios, and other products and services.

For information or opportunities in the region please contact:
Aref Chamli
Sales and Marketing Manager
MxN Middle East FZ-LLC
Middle East and North Africa

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